Impact

DECEMBER 17, 2024

Media arbitrage Search engine, social, or programmatic marketers that manage keyword campaigns for brands, often on a performance basis. Interpreting the graphs 8 key insights: Measuring partnership success during Cyber Week 2024 Our analysis of Cyber Week 2024 reveals a significant shift in holiday shopping behavior.

Strategic partnership 52

Strategic partnership Retail Partnership strategies Utilities 52

ZinFi

MARCH 22, 2024

High-tech manufacturers have adapted by developing comprehensive digital marketing strategies that include optimized websites, search engine marketing, and online content tailored to the B2B buyer’s journey. Partners with aligned goals are more likely to invest the necessary resources and efforts into the partnership.

High tech 52

High tech Partnering capability and readiness Channels and alliances Collaboration 52

Impact

FEBRUARY 12, 2025

Media arbitrage Search engine, social, or programmatic marketers that manage keyword campaigns for brands, often on a performance basis. Deal and coupon partners Publishers who aggregate and classify deals and promotions for consumer savings. exit traffic, improved UX) to drive incremental revenue.

Strategic partnership 52

Strategic partnership Retail Partnership strategies Ecosystems 52