Zift Solutions

MARCH 12, 2024

Vendors, however, must rise to the occasion and figure out how to tie MDF disbursement to quantifiable metrics that show finance teams why its worth making the investment. When a partner program is unable to demonstrate results and ROI from MDF activities, says GoTo’s Van Dover, it can often lead to decreased funding.

Partnering capability and readiness 52

Partnering capability and readiness Partner ready Ecosystems Finance 52

Zift Solutions

MARCH 21, 2023

And yes, it’s okay to rethink the investment in the partner after the contract signature it’s always better to stop a loss leader than plow ahead, hoping the partnership results in revenue that all signs show won’t appear. How often will partners need to get retrained or recertified?

Partnering capability and readiness 52

Partnering capability and readiness Partner ready Successful channels Channel management 52

PLM Alliances

JUNE 8, 2020

This is an essential input into your partner planning process. Modeling different growth scenarios is one of the most under-utilized elements of a partner capacity plan. Demand generation - These incentives reward partner leadership (specifically, finding and closing on opportunities.) Modeling different growth scenarios.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Channel management Engineering 52