ZinFi

APRIL 16, 2025

Introduction A partner ecosystem helps companies grow their market reach, increase revenue, and enhance customer success. When structured properly, it fosters collaboration, expands business opportunities, and creates long-term strategic advantages. However, companies need a solid foundation to build a successful partner ecosystem.

Ecosystems 52

Ecosystems Co-Alliance Channels and alliances Strategic alliances 52

Zift Solutions

SEPTEMBER 19, 2023

Tiered partner programs are a proven channel management strategy for identifying top performers and prioritizing resource investments to nurture the most productive and strategic partner relationships. What is a Tiered Partner Program? Partner programs also might base tiers on partner type.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Channel alliances Strategic alliances 52

Zift Solutions

OCTOBER 23, 2023

Partner ecosystems are growing in popularity, with almost a third of total global sales predicted to come from ecosystems by 2025, according to McKinsey. In previous articles on channel partner management , weve covered the partner ecosystem phenomenon and how programs can develop a partnership ecosystem framework.

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Partnering capability and readiness 52