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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Types of channel partnerships within tech sector Channel partnership forms vary in shape and acronyms: reseller, value-added reseller, system integrator, ISV channel partners, alliance channel partners, influencers, managed service providers, and referral agent partners.

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Maximizing Business Growth: The Ultimate Guide to Channel Partner Management

ZinFi

Distributors: Distributors purchase large quantities of products and distribute them to smaller resellers or retailers. System Integrators (SIs): These partners specialize in creating complex IT solutions by integrating multiple products from different vendors.