Impact

NOVEMBER 18, 2022

Many retailers cut expenses when looming financial insecurities affect the market, and the marketing budget often lands first on the chopping block. . While anxiety often arises during economic uncertainty, there are ways to fight program cuts and turn adversity into an advantage with low-cost, high-reward affiliate partnerships.

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Stellar Partnerships

AUGUST 11, 2024

A children’s charity went one better and commissioned market research into its target retail corporates so that it could understand in depth the corporates’ audience and consumer profile to find the right alignment. No wonder that they grew their partnerships from £1mln to over £26mln in five years.

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Impact

NOVEMBER 25, 2024

You could also search for quality partners with a partnership management tool like impact.com’s Discover and Recruit. Automated communication on a partnership management platform lets you easily stay connected by chatting directly with partners. Do they have enough knowledge of your brand’s industry?

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Stellar Partnerships

JULY 18, 2021

If you’re building corporate partnerships, then try to understand what’s happening on their side of the fence. Dear Partnership Manager, I’m the CSR and Community Engagement Manager for ACME Retail. Let’s take a light-hearted peek into the other side. I’ve got a team of 3 people, all part-time, who work with me.

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Impact

DECEMBER 14, 2022

Partnership management platforms, like impact.com, introduce innovative tools to tailor mutually-beneficial contracts and engage with partners along the different stages of the partnership life cycle. Zalora (the leading fashion and lifestyle retailer in Southeast Asia) benefitted from these flexible pricing options.

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Stellar Partnerships

SEPTEMBER 22, 2024

I once pitched a marketing focused partnership to Etsy, the online retailer. We went bought some $2 bangles from the Reject Shop, created a mock insert talking about the partnership and packaged it all up in beautifully wrapped boxes. A partnership manager at a theatre company wondered how she could bring her pitch to life.

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Impact

JANUARY 21, 2021

For example, it makes sense that a CPO from the retail industry partners with Jiaqi Li (the “King of Lipstick” in China) to sell lipsticks in live-stream shows. Because the retail industry features high-consumption frequency, variable consideration products, lower order value, and risk, consumers will be distracted by more factors.

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Impact

NOVEMBER 11, 2021

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.

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Jake Jorgovan

JUNE 16, 2023

They can negotiate partnerships, manage influencer relationships, and ensure that influencer campaigns align with the brand's values and objectives. Utilizing influencers and using right influencer management tools can significantly expand reach, credibility, and brand awareness. Notable clients: New Balance, Linktree, Hopper.

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Impact

OCTOBER 5, 2022

Singapore — Oct 5, 2022 — Lotus’s Malaysia, a leading hypermarket chain in Malaysia has partnered with impact.com, Southeast Asia’s leading partnership management platform, to run the country’s first hypermarket affiliate marketing program.

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Remarkable Partnerships

APRIL 6, 2021

With that in mind, we’ve asked five partnerships managers to share the key lesson they’d like to share with you from their recent win. Partnerships Manager Michele Duma said “one of our strategic goals is to see 1 in 4 people taking action for nature’s recovery – that’s a big number for a local charity.

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Retail Partnership management Energy 52

Impact

FEBRUARY 16, 2023

Brands in the retail and commerce space rely on affiliate marketing to drive more revenue and build trust. A Power Retail Consumer Research Report Analyze key data on shopper trust and channel efficacy to reach modern consumers. An investment in affiliate partnerships drives an average of $12 in online sales.

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Impact

FEBRUARY 2, 2021

Sharing knowledge and data about the partnership channel is part of our mission here at Impact, so we put out a lot of content throughout the year to help our audiences understand the ecosystem and optimize partnership ROI. So, what were Impact’s audiences into in 2020? We took a look at the data to uncover our five most popular reads.

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Impact

APRIL 12, 2023

Using a partnership management platform can streamline your marketing partnership operations and make it easier to create a unified experience. Here are a few tips on how to use multi-channel marketing effectively: Get to know your target audience.

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Retail Partnership management 98

Impact

NOVEMBER 22, 2023

Discover how impact.com helped the travel brand remain competitive, nurture growth, and reach its business goals through effective partnership management. Travel and tourism companies often value partnerships with travel review sites, apps, publishers, digital content creators, and retail loyalty programs.

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Partnership management Retail Partnership success Engineering 52

Impact

APRIL 11, 2022

Independent trade publication Martech Record just released the results of a survey of North American marketing professionals about the partnership management technology they know, use, and prefer. Big reveal? The impact.com platform ranked consistently at the top across the board. What the survey revealed about what marketers value.

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Retail Partnership management 52

Impact

OCTOBER 13, 2021

NEW YORK—October 13, 2021— impact.com , the leading global partnership management platform supporting over 480K active partnerships for more than 1,700 clients, today released two new research reports that reveal key drivers for commerce content and the massive revenue opportunity it presents for digital publishers and brands.

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Retail Partnership management Ecosystems 52

Remarkable Partnerships

APRIL 26, 2022

As such, in this blog we share five examples – and the lessons they teach us – to demonstrate that there has never been a better time for corporate partnerships. Libby Kaluna, Senior Partnerships Manager at Acorns Children’s Hospice, shares the importance of knowing when an opportunity is too good to let go. Be tenacious.

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Impact

AUGUST 6, 2024

In Q2 2024, impact.com welcomed hundreds of new clients, delivered new innovations and product enhancements, expanded its senior leadership team, and was again recognized by leading award programs for the excellence of its partnership management platform.

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Impact

JULY 4, 2023

Step 2: Evaluate and measure each partner’s incremental value by leveraging insightful performance and Optimize reports on partnership management platforms like impact.com. Discover the steps you can implement today to propel business success through partnerships. How do I maintain effective partner incentives?

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Impact

JUNE 18, 2024

Explore the transformative partnership between Button and impact.com, showcasing the benefits of this integration and its significant influence on mobile tracking and conversion rates. impact.com offers robust partnership management software, enabling marketers to discover and manage affiliates and creators effectively.

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Impact

JUNE 6, 2023

June 06, 2023 — iStyle.id, a prominent Korean product e-commerce platform in Indonesia, today announced its partnership with impact.com, the world’s leading partnership management platform. is owned and managed by PT. With the support of impact.com, iStyle.id About iStyle.id

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Impact

OCTOBER 11, 2022

The impact.com partnership management platform helps brands take advantage of all types of emerging referral-based partners and grow their business through partnership automation technology. A diversified partnerships strategy remains essential to improving brand image and increasing awareness.

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Impact

JANUARY 9, 2023

Rather than turning to search engines to research, buy, and review products, more people use social media as a single source for online retail. While influencer marketing keeps proving itself across various platforms, TikTok is a stand-out—pairing up retail and entertainment in a more engaging way.

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Retail Engineering Collaboration Partnership management 52

Impact

JULY 5, 2022

The affiliate partner’s audience clicks the trackable link to convert (make a purchase, download an app, or any other qualifying action) The partnership management software attributes the conversion to the affiliate partner, who receives a commission in line with the agreement in step 1. Another critical factor is your industry.

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Impact

MARCH 9, 2023

You can achieve all these goals through partnerships, especially when you have the right technology to support you. ZALORA grew its activation rate by 450 percent ZALORA is the largest online fashion and lifestyle retailer in Southeast Asia. Read more about this partnership success story 3.

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Impact

MARCH 10, 2022

These statistics are optimistic for businesses in Malaysia, especially those in retail or eCommerce. Choose an affiliate marketing and partnerships management platform. If you’re new in the affiliate marketing world, it’s better to find a platform to help manage, automate and optimize your program.

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Impact

OCTOBER 15, 2021

This guide covers: What is partnership marketing Partnership marketing IRL The benefits of partnership marketing The different types of channel partnerships Referral partnerships success stories Making partnerships work Partnership management platforms Choose the perfect partnership platform.

Channels and alliances 52

Channels and alliances Partnership management Partnership success Legal 52

Impact

SEPTEMBER 20, 2022

A type of strategic brand-to-brand partnership, loyalty programs connect retailers with other enterprises (websites, publishers, etc.) Brands and influential social media publishers form influencer partnerships — popular among businesses that want to connect with younger audiences. Affiliate partnerships in retail.

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Impact

AUGUST 27, 2021

For example: You’re a retail brand with an app that allows consumers to purchase your products. Automated program management. For example: You’re a partnerships manager that oversees returns and modifications each month.

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Credit Retail Partnership management 52

Impact

DECEMBER 12, 2022

Discover how you can achieve a possible 16:1 return on advertising spend (ROAS) or a partnership channel that delivers 30 percent of your revenue with one-click integration. . Go further with a complete partnership management solution .

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Partnership success Partnership management Retail IT partnerships 52

Impact

AUGUST 11, 2023

The impact.com Tech Partner team sat down with Amanda Greenwood, Senior Director of Strategic Partnerships and Alliances at Button, to find out what drives mobile partnerships, why are they crucial for marketing success, and what tech stack should be considered to scale your program.

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Impact

MARCH 10, 2022

These statistics are optimistic for businesses in Malaysia, especially those in retail or ecommerce. Step six: Choose an affiliate marketing and partnerships management platform. If you’re new in the affiliate marketing world, it’s better to find a platform to help manage, automate and optimize your program.

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Jake Jorgovan

MAY 1, 2024

Bazaarvoice is ideally suited for large brands and retailers that require a sophisticated platform to handle extensive influencer marketing campaigns across multiple channels. Airtable and Notion CRM Templates : Tools to efficiently manage influencer interactions and campaign details. Who Is the Bazaarvoice For?

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Impact

MARCH 20, 2023

Say a retail company wants to work with an influencer to promote a product. Support your performance marketing efforts with impact.com Creating successful performance marketing programs such as influencer, affiliate, and commerce content partnerships is easy with impact.com.

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Impact

SEPTEMBER 30, 2021

But “partnerships” is not even really marketing at all. Partnerships” is its own channel, one that is potentially larger than paid search. For organizations that have achieved a high level of partnership maturity, revenue driven from the partnership channel can rival that of the entire sales or marketing channels.

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Impact

NOVEMBER 29, 2023

Partnership management platforms like impact.com / creator offer a marketplace with 80k+ influencers to search from. Talent agents work with influencers to connect them with brands looking for partnerships. Reach out through a partnership management platform. national parks. Remember, teamwork makes the dream work!

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