article thumbnail

3 Easy Steps to Attracting and Retaining Channel Partners

Magnetrix

A partner portal will not only house all marketing pieces channel partners need, but it can also act as a communication and partner relationship management tool. Step 3: Building your channel partner base. White Papers: Engage channel partners with content that educates them on a specific topic related to the business.

article thumbnail

Elevate Your Partner Program

Chaneltivity

Maybe you just started your channel program, or you are a seasoned channel professional taking on new projects; the tips in this article will allow you to meet your goals faster. As you build a successful channel program, you will need to have a vision for your partners. Program Vision.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Convert MQL to a Sale – The Fundamentals that Sponsors Should Know – Part 1

ForzaDash

Thus, it is the best way to establish a successful channel, first by getting quality hand-raises. The marketing assets come in the form of a white paper or ebook, AI machine learning, and 5 myths. One of the perks of being a part of this community is to access the ForzaDash-generated MQLs. How does MQL happen?

article thumbnail

How to Create a Channel Partner Marketing Program: 7 Steps to Increase Pipeline

Zift Solutions

Successful channel marketing doesn’t just happen. Channel marketing is more complex than other marketing efforts because you must simultaneously market to your partners – often through multiple layers of distribution – and through your partners to end customers.

article thumbnail

Partner Program Tweaks For an Outsized Impact On Your Channel Program

Chaneltivity

You download one white paper, and boom, theres someone in your inbox asking you if youd like to learn more about their software or theres someone calling you up to chat about your CRM needs. Not to toot our own horn, but the PRM he chose was Channeltivity a partner portal with everything you need to run a successful channel program.