Sat.Dec 14, 2024 - Fri.Dec 20, 2024

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Revitalising Your Partnerships

Peter Simoons

The Critical Role of Alliance Health Checks Strategic partnerships and alliances are pivotal in achieving business objectives, offering avenues for efficiency and cost-effectiveness that surpass solo endeavours. Generally, this principle is well understood. However, it is not always performed with ease. Many people and organisations continue to undertake certain tasks by themselves simply because they are used to doing so.

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Security Vendor Dashlane Launches First Formal Partner Program

Channel Insider

Credential-based threat defender Dashlane has worked with channel businesses for several years and has now launched the organizations Dashlane Partner Program to formalize the benefits for various reseller partners worldwide. Our partner program is foundational to our growing investment in the channel and our mission to deliver the credential security that enterprises and their employees need to thrive,” said John Bennett, CEO at Dashlane. “In this age of identity-based attacks, our

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Winning Deals and Improving Margins

Vantage Partners

How do you stack up against your competitors in the IT Services market? What do clients truly care about, and how do you know which of your efforts are having the most impact in how your clients view you?

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What Makes a Great Channel Partner

Chaneltivity

The meaning of channel partner can vary from company to company. But the most general definition of a channel partner is an individual or organization that sells, distributes, or delivers a vendors products to end customers. Why not sell direct, you ask? Well, many companies that use channel partners do still sell direct. They just use channel partners to expand their reach even more to geographies or verticals that they dont currently market to or have a harder time getting in front of with tr

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Cyber Week 2024: how top brands achieved 23% higher conversion rates through strategic partnerships 

Impact

Cyber Week 2024 drove $41.1 billion in online spending across the five-day period, according to Adobemarking a significant milestone in holiday retail performance. This strong performance emerged from a notable shift in consumer buying patterns: shoppers approached purchases more strategically, extensively researching products and creating wish lists months in advance.

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B2B Partner Marketing Campaign Ideas to Drive Holiday Engagement

Mindmatrix

The holiday season is a critical time for B2B companies. Its an opportunity to close deals, engage with existing customers, and build momentum for the new year. For companies using partner marketing , the holidays provide a perfect chance to collaborate on campaigns that resonate with shared audiences, enhance brand recognition, and maximize mutual success.

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Understanding 360-Degree Feedback: A Comprehensive Guide

TRG Blog

Learn all about 360-degree feedback in this comprehensive guide through a series of commonly asked questions about this performance evaluation method.

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2025 Retail Trend Watch

Market Source Inc

Evolving traffic patterns, consumer spending shifts, and advanced tech adoption will define the 2025 retail landscape. Our retail trend expert helps you navigate it and stay ahead of the competition. The post 2025 Retail Trend Watch appeared first on MarketSource.

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Wyebot Partners With Zebra Technologies To Automate WiFi Intelligence

Channel Insider

Network automation vendor Wyebot announced recently it has joined the Zebra PartnerConnect program. The partnership will bring Wyebots Wireless Intelligence Platform to Zebra customers and give Wyebot access to Zebras portfolio, along with training, marketing, sales, and technical benefits. As a PartnerConnect member, Wyebot now has access to industry-leading solutions, training and tools that will allow us to collaborate with Zebras global partner network, broadening access to our WIP and provi

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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PSMJ 16 vs. SPY

PSMJ Resources Blog

How is the A/E/C industry doing compared to the overall economy, and how can you apply stock price trends of publicly traded companies to making better strategic decisions for your own firm?

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Non-Disclosure Agreements: What Startups Need to Know

Tishkoff

Non-disclosure agreements (NDAs) are critical legal documents that protect a startup’s confidential information and trade secrets. As a startup founder, you’ll likely encounter NDAs in various situations, such as when hiring employees, collaborating with other businesses, or seeking funding from investors. Understanding the intricacies of NDAs is crucial for safeguarding your company’s intellectual property and ensuring its success.

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Hospitality Trends: A Year in Review

TRG Blog

Review key hospitality trends, including market growth, sustainability, emerging travel trends, technology investments, and ongoing labour shortages.

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Kindo Unveils New Channel Partner Program for AI-Powered DevSecOps Solutions

Channel Insider

Cybersecurity company, Kindo, is launching a new channel partner program aimed at empowering value-added resellers (VARs), MSPs, and other partners to deliver their AI-augmented security operations to DevSecOps teams on a global scale to accelerate growth and expand market reach. Program signals Kindo’s desire for mutual success According to the company, its channel partner program will be built on a foundation of mutual success by offering a comprehensive framework for partners to capital

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Talk About Making a Good Exit

INSEAD Knowledge

Despite millions retiring annually, the topic remains taboo for many employers and employees. Every year, millions leave the workforce, yet discussions about this common rite of passage are often avoided. This INSEAD Knowledge podcast features Graham Ward, Adjunct Professor of Organisational Behaviour and Isabel Lebbe, Partner in the Investment Management practice of Arendt & Medernach, discussing the often-neglected issue of retirement.Drawing on years of research in this field, the pair hi

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Personal Jurisdiction and Interstate Commerce: Key Takeaways from Mallory v. Norfolk Southern

Tishkoff

Navigating the complex legal landscape of personal jurisdiction and general jurisdiction is crucial for businesses operating across state lines. The recent U.S. Supreme Court decision in Mallory v. Norfolk Southern Railway has introduced new considerations for companies registering to do business in multiple states. This ruling could reshape how courts approach jurisdictional authority, with significant implications for interstate commerce and corporate litigation strategies.

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November Highlights: Our Commitment To Building A Better Community

TRG Blog

Discover November's highlights at TRG International, showcasing our commitment to community building, sustainability, and personal growth through various impactful events and initiatives.

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The Cybersecurity Stories that Defined 2024 in the Channel

Channel Insider

More than ever, cybersecurity posture is an incredibly important aspect of the IT channel, with wide-ranging implications. As we continue to generate colossal amounts of data, protecting systems and clients has become a challenging task that requires partnerships, new emerging solutions, and acquisitions to overcome such a challenge. Over the course of 2024, there have been major instances of companies addressing cybersecurity challenges through various means, as well as one company making amend

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Understanding the Enterprise Network Services Transformation: Revolutionizing Connectivity for a Digital-First Era

Frost & Sullivan

As enterprises navigate a digital-first era, the role of network service providers is being redefined. The shift from traditional connectivity to comprehensive digital infrastructure solutions is empowering businesses to embrace transformative technologies like AI, multi-cloud management, and advanced connectivity platforms. In this dynamic landscape, service providers are becoming strategic partners, enabling enterprises to scale operations, optimize efficiency, and drive innovation.

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AEC Transaction News

PSMJ Resources Blog

December 18, 2024 Hollywood, FL NV5 , a provider of technology, certification, and consulting solutions, announced that it has entered an agreement to acquire Global Fire Protection Group (Global FPG) , a provider of fire safety engineering, inspection, and consulting services. Founded in 2014, Global FPG is licensed to deliver fire services in all 50 U.S. states and eight Canadian provinces.

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J.P. Morgan 2025: Insights, Trends, and Tools for Maximizing your Experience

LaVoie Health Science Blog

Looking ahead to 2025, professionals worldwide are eagerly gearing up for one of the most anticipated events in the financial calendarthe J.P. Morgan Healthcare Conference. This annual gathering is a melting pot of events focused on innovation, investing, networking, and business development, making early preparation crucial. This blog post will explore valuable insights, trends, and tools to ensure you make the most out of your J.P.

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Vultr Teams with AMD, Broadcom, and Juniper to Advance AI with GPU Architecture

Channel Insider

Cloud infrastructure company Vultr recently announced a four-way strategic collaboration with Juniper Networks, AMD, and Broadcom to team up on a new ecosystem to help foster the next phase of AI innovation with new GPU data center architecture. Additionally, Vultr will be expanding its Chicago cloud data center region at Centersquares Lisle, Illinois location.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Supply Chain Outlook 2025

CGS

12/16/2024 The December issue of Inside Logistics sheds light on the top supply chain technology predictions for 2025, featuring insights from Paul Magel on the role that AI will play in transforming supply chain management solutions and the increasing importance of sustainability. Jamie Elias is also included in an industry round up of senior level supply chain personnel moves, having recently joined CGS as Managing Director and Country Head for Canada forBlueCherry.

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2025 SEO Campaigns: Your Best SEO Starts Now

SEO Magazine

Its the perfect time to review your marketing strategies and set yourself up for success in 2025. One of the most important steps you can take is making sure your SEO campaigns are fully optimized to help you stand out in an increasingly competitive digital space. To help you capitalize on this moment, we want to share an important updateand an opportunity.

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Rockwell Automation Earns Frost & Sullivan’s 2024 Global Competitive Strategy Leadership Award for Modernizing Smart Water Monitoring

Frost & Sullivan

San Antonio, TX December 3, 2024 Frost & Sullivan recently researched the smart water monitoring industry and, based on its findings, recognizes Rockwell with the 2024 Global Competitive Strategy Leadership Award. Rockwell is a globally recognized provider of innovative industrial automation and digital transformation solutions that modernize water infrastructure by leveraging advanced analytics, artificial intelligence (AI), and machine learning (ML) to help utilities optimize operations,

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Cavelo CEO on Bringing Data & Security Platform Exclusively Through Channel

Channel Insider

Data asset discovery and classification vendor Cavelo was founded in 2020 to alleviate budgetary and skill restrictions that keep businesses from securing their organizations. In 2024, the company shifted to focus entirely on operating through the channel with MSP, MSSP, and VAR relationships. Channel Insider spoke with Cavelo CEO James Mignacca to learn more about the process a vendor undertakes to build a channel focus and how the company knew the time was right to do so.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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What Makes a COO a Company Hero?

COO Alliance

In the fast-paced arena of small to medium-sized businesses, the Chief Operating Officer (COO) is the strategic powerhouse that turns complexity into clarity and vision into action. A COO’s responsibilities are the backbone of a companys operational success, creating a streamlined path from planning to execution. Primarily, the COO is the architect of efficiency.

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How B&Q’s holiday influencer campaign achieved 283% of its target 

Impact

Influencer marketing is like the new word of mouth, with 63% of consumers making repeat purchases based on influencer suggestions. Enter B&Q, the UK’s go-to for home improvement and garden living, with a festive mission: to be the ultimate destination for kicking off Christmas shopping, especially with their real Christmas trees in the spotlight.

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Santa Claus is Coming to Town and He’s Bringing AI

Partnership on AI

Share Our Blog / Blog Santa Claus is Coming to Town and Hes Bringing AI Thalia Khan December 19, 2024 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> As we prepare to unwind and gather around with friends and family next week, the big man in red is hard at work preparing to spread holiday cheer. However, Santas helpers could look a bit different this year.