Impact

FEBRUARY 7, 2024

Coady Joy is the Head of Affiliate and Partnerships Education at impact.com. She leads the Partnership Experience Academy, which provides marketers with instructor-led training and short courses on all aspects of affiliate and partnership management. Brian Marcus is the Senior Director of Product Marketing at impact.com.

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Impact

MARCH 22, 2023

SINGAPORE—21 March, 2023 — Mindshare APAC (a division of the WPP group), a full-service media agency with a highly specialised global affiliate and partnerships unit, has strengthened its strategic partnership with impact.com, the world’s leading partnership management platform driving partnerships for more than 2,500 brands.

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Impact

NOVEMBER 11, 2021

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.

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Impact

JULY 30, 2024

All while allowing them to manage all their partnerships — traditional affiliates, influencers, media publishers, other businesses and now customer referral marketing — from one, unified platform.” The new solution builds on impact.com’s 2023 acquisition of SaaSquatch, a best-in-class provider of customer referral software.

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Impact

AUGUST 6, 2024

In Q2 2024, impact.com welcomed hundreds of new clients, delivered new innovations and product enhancements, expanded its senior leadership team, and was again recognized by leading award programs for the excellence of its partnership management platform. iPX Sydney will be held on September 5, and iPX Shanghai on September 26.

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Impact

AUGUST 10, 2023

Plus, creators can work with brands through partnership management platforms such as impact.com. These bite-sized shorts, reels, and clips are punchy “snackable” (easy to digest) for consumers [learn more from our iPX 2023 talk “ The rise of short-form content ”]. For brands, this means high returns on investment.

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