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Ways to Build Mutually Beneficial Business Partnerships

CenterPoint Group

It’s probably the last thing on any business’s agenda to forge new business partnerships right now. These are uncertain times.

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Alliance Failure and Alliance Success: The 80% Rule

Peter Simoons

This is what I term, the 80% rule: 80% of ad hoc unstructured business partnerships and strategic alliances fail, while contrariwise, 80% of the companies that follow a structured approach establish prosperous business partnerships and strategic alliances.

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How to Plan, Manage, and Measure Strong Channel Business Partnerships

Successful Channels

The thesis of this article is that there are a set of universal characteristics to build deeper and longer-lasting channel business partnerships that can identified and codified. This blog attempts to take that one step further by defining how to apply these commitment development practices to your channel strategy and program.

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Prepare Your Partnership by Following a Structured Alliance Process

Peter Simoons

Remember how we mentioned earlier, that you need to be in the winning side of the 80% rule if you want your partnership to succeed? The fact is 80% of ad hoc unstructured business partnerships fail, while 80% of the companies that follow a structured alliance process towards creating partnerships emerge successful.

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David and Goliath Relationships

Peter Simoons

Respect, negotiating from a “we” perspective and looking for mutual benefits are essential building blocks in making partnerships successful. Is your company enabling you to build and maintain truly collaborative business partnerships? How about you, what is your experience? Check out this link for more information.

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Trust Arrives on Foot, but Leaves on Horseback

Peter Simoons

These three elements are crucial for establishing and maintaining a healthy and dependable level of trust in strategic alliances and business partnerships. If circumstances arise that prevent you from fulfilling a promise, communicate the reasons promptly and effectively.

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How to Partner With Other Companies to Grow Your Business

B Plans

How do you get a business partnership? Check out some of the conventional and innovative partnership options that have worked for other businesses. Secondly, you can save money on advertising by sharing online and offline marketing costs for tandem projects. Of course, being open to partnering is one thing.

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