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These days, we’re hearing how many partner/channelmanagers feel pressure to drive sales directly. Traditional Partner/ChannelManager In the traditional role, a channelmanager was a business consultant. Classically, the channelmanager focused on sales account planning with partners.
Managing relationships with channel partners can be a challenging task. Channelmanagers are responsible for ensuring that partners have the resources, support, and tools they need to succeed. That’s where Partner Relationship Management (PRM) software comes in.
Why does global channelmanagement matter? So in this article, we’ll explain what global channelmanagement means and share strategies for optimizing it over time from channel experts Tony Luzza , Trish Rilling , and Todd DeBell. But there’s an inherent risk to doing this.
Why does global channelmanagement matter? So in this article, we’ll explain what global channelmanagement means and share strategies for optimizing it over time from channel experts Tony Luzza and Tricia Rilling. But there’s an inherent risk to doing this.
And that means the stakes for channelmanagement have never been higher. Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners. The tech world is crowded. How do you cut through the noise?
Solving Common ChannelManagement Issues In today’s complex B2B ecosystem, traditional Partner Relationship Management (PRM) software is often criticized for its inability to keep up with the fast pace of partner-led and influenced deals. Ready to see the future of partner management?
What Is ChannelManagement? The word channel indicates a passageway through which something flows. These channel partners act as a kind of mechanism that enables the orderly flow or distribution of products and services from the vendor to the end customer.
Channelmanagement is a strategic approach that involves overseeing and optimizing the distribution channels through which a company’s products or services reach end customers. While channelmanagement can drive growth and enhance market reach, it comes with its own set of challenges.
How to build new approaches for building and managing your evolving partner ecosystem Best Practices Guides Download your COMPLIMENTARY COPY of the New Strategies for ChannelManagement Best Practices Guidebook to learn how to build new approaches for building and managing your evolving partner ecosystem.
What is channelmanagement and why does it matter? In this podcast, we go back to fundamentals by looking at various meanings of the word channel and then offering our own formal definition of channelmanagement. What is channelmanagement and why does it matter?
What is channelmanagement and why does it matter? In this video, we go back to fundamentals by looking at various meanings of the word channel and then offering our own formal definition of channelmanagement.
Channelmanagement activities tend to vary considerably from one country or region to another. In this podcast, we take a detailed look at variations in channelmanagement activity in a global context. We also look at the ways in which channel activities are similar regardless of region. Have you ever wondered why?
ZINFI Technologies’ podcast series delves into channelmanagement maturity, emphasizing the need for companies to evolve from antiquated methods that hinder growth. They present a four-step framework for partner lifecycle management: recruitment, engagement, enablement, and management.
Channelmanagement is an inherently complex activity that requires vendors to think about different partner types, partner priorities and incentives, the drivers behind partner loyalty, and each partners position and competencies in their own business ecosystem.
The need to effectively collaborate has evolved hence changing the channelmanagement strategies. Thanks to ChannelManagement Software , there is a way to manage collaboration between companies and their channel partners. Most ChannelManagement software vendors support this business model.
Introduction Effective channelmanagement is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channelmanagement, its core disciplines, and best practices.
This video guides viewers through the process of selecting the right channelmanagement software vendor. The narrative underscores that choosing the correct vendor is crucial for enhancing efficiency and driving sales success, concluding with an invitation to learn more about transformative solutions for channelmanagement.
As a result, channel teams are co-selling but never reaching their full revenue potential. Channelmanager A has to connect with ChannelManager B, who then play’s rep to rep matchmaker. These relationships are key to the success of the channel because they lead to more opportunities and more wins.
6 ChannelManagement Best Practices Necessary for Success Channel programs can often be a gateway to untapped revenue, with channel sales making up 75 percent of global commerce. Channelmanagement refers to a companys engagement activities related to recruiting, enabling and compensating indirect channel partners.
ChannelManagement Software also known as Partner Relationship Management, or PRM is a powerful tool that empowers businesses to efficiently manage their sales and distribution channels. Of course, its worth noting that channelmanagement softwares capabilities extend far beyond analytics reporting.
To manage these channel partnerships effectively, it is crucial to establish and maintain strong relationships with key partners. In this article, we will explore the benefits of a PAC, offer suggestions on structuring a council, and outline best practices for managing both live and virtual meetings.
This article will explore the importance of cross-functional alignment in channelmanagement, discuss best practices for successful implementation, and offer advice on evaluating the effectiveness of your alignment efforts. Cross-functional alignment helps eliminate redundant efforts and ensures that resources are used efficiently.
In this article, we will address ChannelManagement Best Practices for transacting partners. With so much at stake, it is important to utilize ChannelManagement Best Practices. The world of non-transacting partners is growing fast, but 75% of world trade goes through transacting channels and requires channelmanagement.
Guidebook provides an in-depth overview of channelmanagement practices and strategies to help organizations adapt to the rise of rapidly evolving partner ecosystems Download Now Pleasanton, CA May 04, 2023 ZINFI Technologies, Inc. , Media contact: Melissa McNeil, pr@zinfitech.com About ZINFI Technologies ZINFI Technologies, Inc.
Enterprise sales leaders, channelmanagers, and Chief Revenue Officers are always scrambling to hit aggressive, quarterly revenue goals. . Channelmanagers and CROs are going to be the most pleased with salespeople who nail their quarterly quotas. Unleashing Potential. What are they focusing on?—Leveraging
There has been a lot of hype around AI and its potential to transform partner ecosystems and channelmanagement software. AI can help partners share data, insights, and best practices more effectively, leading to greater collaboration – one of the most important benefits of channelmanagement software.
Channelmanagers need visibility into global ecosystem overlap, so they know which accounts to target with their various partners. Considering how necessary it is to channel sales, you would think that everyone was sharing data with each other. Data sharing is essential to driving revenue with your partners.
Traditional partner management methods fall short of achieving scalable growth. To overcome this challenge, MSPs need a transformative solution: a ChannelManagement Platform also known as a Partner Relationship Management (PRM) platform. Customizable interfaces, seamless integration, and user-friendly features.
Conference attendees are invited to stop by Booth #K23 to learn more about ZINFIs modular approach to channelmanagement automation, which allows businesses of all sizes and in every industry to incrementally transform diverse, complex partner ecosystems into high-functioning, profitable revenue streams at scale.
McBain shares his insights with ZINFI CEO Sugata Sanyal on the crucial role of collaboration in new channelmanagement strategies. Feet on the Streets Video Podcast: The Role of Collaboration in New ChannelManagement Strategies. View Now Pleasanton, CA March 08, 2023 ZINFI Technologies, Inc. ,
Without organizational channelmanagement, your new program, compensation plan, or portal initiative is pretty much worth the paper it’s printed on. More than 80% of the attendees at our last partner programs roundtable indicated it’s keeping them up at night (yowza).
The presentation will focus on the latest trends in partner ecosystems and channelmanagement and how to channel automation can help businesses scale their channel activities more efficiently, increase partner engagement, and achieve faster, more substantial ROI in the cloud era.
Her channelmanager would set up a meeting with a top rep at one of their partners, they would meet up, swap account lists, and look for overlapping accounts in their territories. Channelmanagers and sales reps could now find the overlap automatically, so they know who to meet with over Zoom and begin working deals.
The session featuring Sanyal and Oliver scheduled for 1:30pm on May 17 will explore the rapid rise of partner ecosystems and explain how a structured approach to channelmanagement and modular, cloud-based SaaS platforms can help businesses rapidly scale their channel programs and manage the increasing complexity of global partner networks.
Impartner, a pure-play global leader in SaaS-based channelmanagement solutions, announced a $50 million funding round last week, suggesting a bright future for channelmanagement sales. ChannelManagement Drives Success. Channelmanagement plays a significant role in the success of worldwide enterprises.
This is challenging because the members of a channel network will come from different professional fields and organizational cultures. . A channelmanager needs a suite of tools, to onboard, train, track, and support their partners. Once a new partner is on board, a channelmanager needs to provide support and training.
This will allow prospective buyers to test-drive its industry-leading channelmanagement applications before purchasing. a company leading the definition and creation of Unified Partner Management (UPM) innovation, enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level.
In a channel network, this is easier said than done. A channelmanager has to work across different organizations. So, if a uniform set of standards is impossible, how can channelmanagers make sure that prospect information flows freely yet securely within the channel network? .
Because partner managers will inevitably have to share data for their partnerships to be profitable, it is important to have full control over what is going to be shared with your partner. Channelmanagers can source revenue in open deals and accelerate sales cycles by seeing where the potential revenue is.
Channelmanagers can use it to find out which rep they need to contact to start working on a sales call. Its automated account mapping shows you, with one click, which partner’s customer accounts overlap your organization’s open pipeline.
Make sure every single channelmanager, partner manager, sales rep, manager, director, VP, and chief of anything to do with revenue or customer success knows WHY and HOW co-sell is going to help your company beat out competitors and hit your revenue goals.
What are partner sales processes to direct sales process & channelmanagement process? Answering these questions will give you a good idea of where your channel program stands and whether you’re ready for a PRM solution. Channeltivity provides a full-featured PRM solution that makes channelmanagement easy.
Interestingly, the move to digital has exposed holes in the way channelmanagement has been conducted in the past. This is because ‘ doing business ’ has focused on the connection between the partner and their account manager. What Does Channel Partner Success Look Like? Further Reading: .
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