Mindmatrix

SEPTEMBER 18, 2024

Managing relationships with channel partners can be a challenging task. Channel managers are responsible for ensuring that partners have the resources, support, and tools they need to succeed. That’s where Partner Relationship Management (PRM) software comes in.

Channel management 64

Channel management Ecosystems Collaboration Legal 64

PLM Alliances

MAY 16, 2020

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. The strength of your channel ecosystem is directly correlated to driving results and winning over new customers. The six disciplines of channel management.

Channel management 59

Channel management Successful channels Channels and alliances Co-Alliance 59

Mindmatrix

SEPTEMBER 4, 2024

Channel management is a strategic approach that involves overseeing and optimizing the distribution channels through which a company’s products or services reach end customers. While channel management can drive growth and enhance market reach, it comes with its own set of challenges.

Channel management 52

Channel management Conflict resolution and communication Legal Collaboration 52

PLM Alliances

AUGUST 21, 2022

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. The strength of your channel ecosystem is directly correlated to driving results and winning over new customers. The six disciplines of channel management.

Channel management 52

Channel management Successful channels Channels and alliances Co-Alliance 52

PartnerTap

DECEMBER 14, 2020

With PartnerTap ’s all-in-one Partner Ecosystem Platform , you can filter out unneeded data and find which accounts to target, but better yet, it gives you a full ecosystem overlap view. Channel managers can use it to find out which rep they need to contact to start working on a sales call.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance partnership Ecosystems 147

ForzaDash

MARCH 27, 2021

Top Management Secrets IT Sponsors Must Know. Channel management is an important term that IT sponsors should know and understand. The current MSP ecosystem is becoming more and more in demand among businesses across industries. A Comprehensive Definition of Channel Management. How do you find them?

Channel management 52

Channel management Ecosystems Energy Successful channels 52

PartnerTap

JANUARY 26, 2022

Her channel manager would set up a meeting with a top rep at one of their partners, they would meet up, swap account lists, and look for overlapping accounts in their territories. Everything has been moving towards a digital future, and channel sales is no different. There was a pattern to these ineffectual partner meetings.

Channels and alliances 244

Channels and alliances Co-Alliance Channel management Engineering 244

PartnerTap

JANUARY 11, 2021

Up until recently, account mapping was a necessary risk, but now you securely share your customer account data with a Partner Ecosystem Platform. Because partner managers will inevitably have to share data for their partnerships to be profitable, it is important to have full control over what is going to be shared with your partner.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance management Ecosystems 147

PartnerTap

OCTOBER 1, 2023

The next critical step is to invest in an ecosystem platform and enterprise co-sell solution that automates all the manual, tedious, and time consuming steps of co-selling: account mapping, connecting reps with partners, tracking co-selling activities, and tracking partner pipeline as deals move through the sales process.

Ecosystems 189

Ecosystems Channel management Collaboration 189

PLM Alliances

MAY 15, 2023

In this article, we’ll explore the major advantages of partner relationship management platforms, and why having one in your tech stack can be the differentiator that allows you to truly achieve scalable, sustained growth in your ecosystem. Here’s why partner relationship management is important.

Ecosystems 52

Ecosystems Channel management Collaboration 52

PartnerTap

JULY 31, 2023

Make sure all the channel media outlets are briefed on your new co-sell program. You are a major enterprise company with a thriving partner ecosystem – it’s their job to cover your new programs. Tell the press: Make this a tier 1 corporate press release and PR push. Tell everyone: go big or go home.

Channel management 189

Channel management Ecosystems 189

PartnerTap

FEBRUARY 20, 2024

The data across your partner ecosystem is constantly changing. Channel managers get reassigned. This is where real-time account mapping helps you identify the gold accounts that are hidden within your ecosystem, and zero-in on the best accounts to focus on with each partner. Prospects become customers. You hire more reps.

Co-Alliance 130

Co-Alliance Channels and alliances Credit Ecosystems 130

PLM Alliances

APRIL 17, 2023

Most who have lived in partnerships and channels over the last decade have some reaction to the rising zeitgeist around the term “ecosystem." The rising attention on “ecosystems” has led to a lively debate about whether it’s a replacement paradigm for “channels.” The word is everywhere.

Ecosystems 52

Ecosystems Collaboration Channel management 52

PartnerTap

FEBRUARY 21, 2024

Channel and partner teams typically have a PRM platform as their system of record for their partner ecosystem. Co-selling happens between sales reps, channel managers, BDRs, and product specialists across different companies. Automation to run through-channel marketing campaigns and through-chanel sales plays.

Ecosystems 130

Ecosystems Channel management Collaboration 130

Mindmatrix

FEBRUARY 2, 2024

Annual planning in channel management can be either a business burden or a huge growth tool. With industrial sales channels and distribution, the key to shifting from burden to growth is to shift the way we think about the channel relationship strategy. But not all channel relationships have deteriorated.

Channel management 40

Channel management Finance Ecosystems Channel strategies 40

Chaneltivity

NOVEMBER 19, 2021

In the Channel Expert Office Hours series, channel expert Raegan Wilson answers questions about channel management. What are common channel blind spots? The three common channel blind spots include: 1. The Ecosystem Model is centered on partners developing their own IP. Lack of rules of engagement.

Channels and alliances 98

Channels and alliances Ecosystems Channel management 98

Impartner

NOVEMBER 30, 2022

SALT LAKE CITY – November 30, 2022 – Impartner , the world’s most complete channel management platform and Partner Relationship Management (PRM) provider, today announced the launch of Impartner MasterClass series. We’ll talk about what you should be thinking about, or what you should be doing differently.

Ecosystems 52

Ecosystems Channel management Utilities 52

Mindmatrix

MAY 13, 2024

Mindmatrix , a leading provider of next-generation Partner Relationship Management (PRM) , partner marketing , and channel sales ecosystem enablement solutions, has announced the launch of a cutting-edge partner profiling feature within its flagship PRM software , Mindmatrix Bridge. About Mindmatrix Mindmatrix Bridge 5.0

Ecosystems 40

Ecosystems Channels and alliances Co-Alliance Channel management 40

Mindmatrix

FEBRUARY 19, 2025

Understanding AI-Powered Channel Enablement AI-powered sales tools utilize machine learning, predictive analytics, and automation to enhance sales processes within channel ecosystems. These tools facilitate partner collaboration, improve forecasting, and enable data-driven decision-making.

Channel strategies 52

Channel strategies Channel management Ecosystems Collaboration 52

Mindmatrix

DECEMBER 14, 2021

In a channel network, this is easier said than done. A channel manager has to work across different organizations. So, if a uniform set of standards is impossible, how can channel managers make sure that prospect information flows freely yet securely within the channel network? .

Channels and alliances 97

Channels and alliances Channel alliances Channel management Ecosystems 97

Mindmatrix

MARCH 6, 2024

Because it entails striking a delicate balance between satisfying the parent company’s expectations while driving revenue through partner channels. Here’s how you can reimagine channel management without relying on traditional analogies: 1.

Ecosystems 40

Ecosystems Channel management Collaboration 40

Channel Insider

JUNE 7, 2024

Charting a new course: Impact on the ecosystem The impact of the company’s recent leadership changes extends beyond Pax8, resonating throughout the broader IT channel. Chasin’s experience, particularly as chief technology officer (CTO) at Pax8 and streaming platform DREAMSTAGE Inc.,

Channel management 103

Channel management Ecosystems Collaboration 103

Magnetrix

JANUARY 12, 2023

The current state of partner ecosystems. Noticeable trends in partner ecosystems. Fourth trend: More bidirectional relationship between vendor, channel & ecosystem. Common missteps channel teams make when executing an ecosystem approach. Not segmenting channel partners. Segment by buyer journey.

Ecosystems 52

Ecosystems Collaboration Telecommunications Channel strategies 52

Impartner

SEPTEMBER 8, 2020

SaaS veteran Bill Curran takes helm as CRO, long-time CRO Rogers to focus on Impartner’s fast-growing global partner ecosystem. We’re happy to have him take the reins of the sales organization and, at the same time, to have Mark, who has grown our customer base 10x in recent years, focus on expanding our channel operations.”.

Channel management 40

Channel management Channels and alliances Strategic alliances Sales leadership 40

PartnerTap

JANUARY 25, 2022

Our Partner Ecosystem Platform automates account mapping, which saves you time and money. Channel managers and sales reps are sharing spreadsheets of all of their customers with their partners. Usually, the entire list of customer accounts is shared, regardless of whether or not it maps to an existing customer or prospect.

Channel management 130

Channel management Ecosystems 130

Channel Incentive Best Practices

APRIL 21, 2021

Interestingly, the move to digital has exposed holes in the way channel management has been conducted in the past. This is because ‘ doing business ’ has focused on the connection between the partner and their account manager. What Does Channel Partner Success Look Like? Out with the Old. Further Reading: .

Channel management 98

Channel management Energy Ecosystems 98

Impartner

OCTOBER 5, 2017

. “Most B-2-B suppliers have developed relationships with many types of channel partners, yet few have the resources to engage effectively with all of them. Channel managers can schedule content publication and expiration dates to coordinate in synch with a launch, a seminar, etc.—avoiding

Channel management 40

Channel management Engineering Utilities Ecosystems 40

PartnerTap

FEBRUARY 12, 2024

Partner leaders already have an ecosystem of partners around your companies that complement your technologies, provide valuable products and services for your customers, and help you lock out competitors out of your customer base. Partner account managers don’t co-sell. And channel managers don’t co-sell.

Credit 130

Credit Channel management Ecosystems Collaboration 130

PLM Alliances

APRIL 18, 2023

We will discuss how modern technologies such as Partner Relationship Management (PRM) systems and advanced analytics simplify their implementation and offer insights on leveraging these strategies for maximum impact. This simplifies the marketing process for partners and ensures brand consistency across the entire partner ecosystem.

Channel management 52

Channel management Ecosystems Channel strategies Collaboration 52

PLM Alliances

JANUARY 9, 2024

In today's competitive business landscape, companies leverage channel incentives and partner ecosystems to strengthen their market position and achieve growth. Channel incentives are rewards from channel partners to motivate and engage them in promoting and selling a company's products or services.

Channel management 52

Channel management Ecosystems Collaboration 52

Channel Incentive Best Practices

APRIL 13, 2021

This is set against a backdrop of increasing customer demands and a rapidly evolving partner ecosystem. But new partner levelling automation solutions as part of a channel enablement platform eliminates that. Successful Channel Partner Leveling Requires Trust and Verification. 10 KPI’s for Today’s Channel. Stay Connected.

Successful channels 98

Successful channels Channel management Ecosystems Collaboration 98

Channel Insider

NOVEMBER 5, 2021

PRM tools are like CRM systems designed for the complexities of managing channel business partners. With millions or more companies in the global IT channel ecosystem, PRM software aims to help vendors reach, engage, and enable more channel partners.

Ecosystems 98

Ecosystems Channel management Utilities High tech 98

Mindmatrix

SEPTEMBER 11, 2024

The role of a channel account manager (CAM) is essential for the success of a company’s partner ecosystem. Tips: Utilize project management tools, set clear deadlines, and coordinate with various teams to ensure successful project execution.

Channel management 59

Channel management Channel strategies Collaboration Utilities 59

PartnerTap

JULY 31, 2023

Make sure all the channel media outlets are briefed on your new co-sell program. You are a major enterprise company with a thriving partner ecosystem – it’s their job to cover your new programs. Make this a tier 1 corporate press release and PR push. Tell everyone. Go big or go home. Make a splash internally.

Channel management 100

Channel management Ecosystems 100

Channel Insider

DECEMBER 15, 2021

Channel incentive management software helps IT vendors and other channel program operators take a strategic approach to deploying incentives in a growing and global IT channel ecosystem. E2open is a B2B vendor aiming to build an end-to-end ecosystem for global supply chain software. 360insights Features.

Ecosystems 105

Ecosystems Insurance Banking High tech 105

Mindmatrix

JULY 25, 2024

This blog explores the evolving role of influencers within the channel ecosystem, contrasts influencer partnerships with traditional partnerships, and examines their impact on both the modern B2B sales ecosystem and the B2B tech sales ecosystem. Where Do Influencers Fit into the Channel Ecosystem ?

Channels and alliances 59

Channels and alliances Ecosystems Co-Alliance Collaboration 59

Chaneltivity

MAY 7, 2019

Charlotte, North Carolina, – May 7, 2019 – Channeltivity, a global leader in Partner Relationship Management (PRM) software solutions, today announced their Channel Champion interview series, designed to highlight high achieving channel professionals within the technology industry.

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Channel management Ecosystems 66