Mindmatrix

SEPTEMBER 18, 2024

Managing relationships with channel partners can be a challenging task. Channel managers are responsible for ensuring that partners have the resources, support, and tools they need to succeed. That’s where Partner Relationship Management (PRM) software comes in.

Channel management 64

Channel management Ecosystems Collaboration Legal 64

Zift Solutions

OCTOBER 23, 2023

Partner ecosystems are growing in popularity, with almost a third of total global sales predicted to come from ecosystems by 2025, according to McKinsey. In previous articles on channel partner management , weve covered the partner ecosystem phenomenon and how programs can develop a partnership ecosystem framework.

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Partnering capability and readiness 52

Zift Solutions

NOVEMBER 1, 2022

Partner ecosystems foster faster and more effective co-marketing and co-selling. Partner ecosystems present another route to customers and more sales. Partner ecosystems create more complete solutions through purpose-built integrations. Partner ecosystems integrate the partner program with the provider company.

Ecosystems 52

Ecosystems Co-Alliance Channels and alliances Strategic alliances 52

Mindmatrix

APRIL 1, 2024

Product Focus: Align partnership initiatives with product development and launch strategies to drive product adoption and market penetration. Customer Success Integration: Integrate partnership initiatives with customer success efforts to enhance customer satisfaction and retention.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

Zift Solutions

SEPTEMBER 19, 2023

Tiered partner programs are a proven channel management strategy for identifying top performers and prioritizing resource investments to nurture the most productive and strategic partner relationships. Not an easy ask. Some are influencer or retention partners, for instance.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Channel alliances Strategic alliances 52