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SaaS veteran Bill Curran takes helm as CRO, long-time CRO Rogers to focus on Impartner’s fast-growing global partner ecosystem. We’re happy to have him take the reins of the sales organization and, at the same time, to have Mark, who has grown our customer base 10x in recent years, focus on expanding our channel operations.”.
A full-featured channel marketing management software platform to help you manage and scale your partner relationships as you grow. Increasingly, channel marketers are supplementing their content factories with an ecosystem of marketing agencies that can assist partners with executing through-channel campaigns.
This is the single biggest struggle of any marketing or salesleadership when using a PRM platform; internal adoption of the platform once it’s in place.” ” She cautions not to wait until after you’ve picked a platform to have this conversation.
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