Channel Insider

OCTOBER 21, 2021

Impartner, a pure-play global leader in SaaS-based channel management solutions, announced a $50 million funding round last week, suggesting a bright future for channel management sales. Channel Management Drives Success. Travel sites like Expedia and Hotels.com are becoming more important.

Channel management 105

Channel management Successful channels 105

Chaneltivity

MAY 20, 2021

Many channel partners work with multiple vendors and have access to numerous products or services. A successful channel program has many elements that work together. Developing meaningful engagements for your partners will move your program forward and set you up for long-term success. Avoid Outsourcing.

Channel management 98

Channel management Utilities Channel strategies Successful channels 98

Chaneltivity

FEBRUARY 25, 2020

With 64% of sales going through the channel * , a PRM solution has become as fundamental a business tool requirement as your accounting or CRM solution. Can you run a channel without one? Don’t Manage a Process, Manage your Growth. For a time maybe, but the opportunity costs add up quickly. Want to know how?

Successful channels 97

Successful channels Channel management 97

Channel Incentive Best Practices

APRIL 13, 2021

Rethinking Digital Transformation for Channel Partner Success. Successful Channel Partner Leveling Requires Trust and Verification. 10 KPI’s for Today’s Channel. What Does Channel Partner Success Look Like? These Channel Business Metrics Offer Clues to Better Channel Management.

Successful channels 98

Successful channels Channel management Ecosystems Collaboration 98

Successful Channels

DECEMBER 31, 2019

Consolidated Channel Dashboards are as Rare as Some of the Greatest World Treasures: Channel executives have been searching for solutions to provide comprehensive dashboards for their partners and channel managers for many years unsuccessfully. The search for the ultimate partner performance dashboard is finally over.

Channel management 52

Channel management Successful channels Construction Partnership management 52

Successful Channels

DECEMBER 31, 2019

Most channel organizations do not take partnership business planning seriously , and provide tools and processes that are too time consuming, too hard to do well, and are not very helpful for partners or channel managers. Why Many Partnership Joint Business Planning Processes Fail, and What is Needed for Success.

Channel management 52

Channel management Successful channels Ecosystems 52

PLM Alliances

APRIL 15, 2023

Introduction Effective channel management is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channel management, its core disciplines, and best practices.

Channel strategies 52

Channel strategies Channel management Successful channels Collaboration 52

Channel Incentive Best Practices

JANUARY 14, 2021

2021 Channel Predictions. Channel Prediction 1: Adaptability Pays. For the foreseeable future (at least through to the second half of the Current Year), we can expect that channel managers and executives will stay grounded. And of course most employees will continue to work from home.

Utilities 93

Utilities Successful channels Channel management Ecosystems 93

Successful Channels

FEBRUARY 16, 2018

The highly successful Singer Sewing Machine channel strategy taught us that a commitment to partner life-stage activation, management and measurement will yield much greater partner satisfaction and commitment levels. Here are a range of tools that are inspired by the Singer Sewing Company channel strategy.

Credit 52

Credit Channel management Channel strategies Successful channels 52

Successful Channels

DECEMBER 31, 2019

Why Channel Investment Management Has Been So Hard in the Past. 1) Lack of Easy to Manage Planning Process: Partner business planning, marketing planning, and performance management is frequently conducted using PowerPoint, Word, Excel, Google Docs, or on simple webforms provided in PRM systems.

Successful channels 52

Successful channels Channel management 52

Chaneltivity

MARCH 18, 2021

In our work with partner programs of all sizes and configurations, we have been asked how to accomplish many things within our Partner Relationship Management (PRM) solution. Our experience has revealed a handful of best practices that will help you build a successful channel program and avoid missteps.

Successful channels 98

Successful channels Channel management 98

Channel Incentive Best Practices

APRIL 8, 2021

It’s just as important that channel managers can identify which partners will be the next star performers based on either revenue or profitability. Incentives are also a big part of driving success behaviors. Rethinking Digital Transformation for Channel Partner Success. It is, nevertheless, a balancing act.

Energy 81

Energy Successful channels Channel management Ecosystems 81

Successful Channels

JUNE 27, 2018

At Successful Channels, we know that channel managers and partners that build plans using our professional, guided, and integrated joint planning & QBR tools generate between 10-25%+ growth vs. prior year.

Channel management 45

Channel management Successful channels 45

Impartner

MAY 4, 2020

The channel is changing faster than ever and the same is true for partner relationships. Avoid costly missteps within your channel management efforts by understanding your unique strengths and weaknesses while evaluating the competitor’s business proposition.

Channel management 52

Channel management Successful channels Utilities Ecosystems 52

Successful Channels

NOVEMBER 4, 2018

Channel organizations that are motivated to get their team to the next level of capabilities and commitment to their brand, have adopted a range of enablement tools from Successful Channels to put these best practices into action.

Channel management 45

Channel management Successful channels 45

Channel Insider

DECEMBER 15, 2021

Though already a notable CIM solution, Fielo’s acquisition of leading channel management software provider Gage Marketing in October 2021 makes the vendor a force within the industry. Gage’s Channel Performance Suite offers a bundle of tools for marketing, rewarding, and educating partners.

Ecosystems 105

Ecosystems Insurance Banking High tech 105

Impartner

SEPTEMBER 16, 2020

Strategic financing to further accelerate Impartner’s position as a channel management technology platform leader. We are thrilled to be working with Golub on this funding to amplify our customer success resources and ensure we set the pace for innovations that help companies navigate this challenging market.”.

Finance 40

Finance Credit Channel management Successful channels 40

Successful Channels

APRIL 13, 2018

Don’t be afraid to push your channel infrastructure vendors to creatively approach the use of their tools to address the business need and constantly evaluate the new tools that are available in the ChannelTech marketplace. Four Tools to Help Channel Managers to Build Deeper Personal Relationships with Their Partners.

Channel management 45

Channel management System integrators Engineering Collaboration 45

Mindmatrix

AUGUST 14, 2024

From managing partner relationships to ensuring consistent branding and messaging, companies face numerous obstacles that can impede success successful channel marketing strategy. In this blog post, we’ll explore the most common challenges in B2B channel marketing and offer strategies to overcome them.

Channel management 52

Channel management Utilities Legal Ecosystems 52

PLM Alliances

MAY 16, 2020

This alignment aspect is the key to a successful channel incentives program. Don't commit the biggest danger in channel management. In short, setting your partner up for success helps you achieve success. The step beyond this is incentivizing the field members.

Construction 59

Construction Successful channels Channel management 59

ForzaDash

AUGUST 10, 2020

If you buy one of their refrigerators from Lowe’s, then you are buying from a sales channel of GE. Product Features That Boost Sales Success. Channel sales can serve as a powerful marketing and sales strategy for your product, service, or solution. However, the degree of success may depend on the item you are selling.

Successful channels 64

Successful channels Utilities Channel management Collaboration 64

Successful Channels

NOVEMBER 2, 2021

One-click QBR exports allows for more frequent and more effective partner performance management How Can you Tell if You Need Better Partner Business Planning in your Organization? CAMs: Do you have channel managers in your organization? Bus Plan: Do you conduct partner business planning and QBRs today (or want to)?

Channel management 52

Channel management Collaboration Channel strategies 52

PLM Alliances

APRIL 12, 2023

Channel partner programs play a vital role in business growth, enabling companies to expand their reach, increase sales, and enhance customer experience. But creating and managing a successful channel partner program requires a well-thought-out strategy, excellent communication, and ongoing commitment from all parties involved.

Channels and alliances 52

Channels and alliances Strategic alliances Successful channels Collaboration 52

Successful Channels

MARCH 9, 2018

Channel Managers are the Key for Opening Up the Shadow Channel for Brands. Channel Managers hold the keys to the kingdom in the rapidly evolving traditional and shadow channel market. A channel manager’s role must be a business advocate for their partners.

Channel management 40

Channel management Legal Ecosystems Finance 40

Chaneltivity

APRIL 18, 2024

A partner business plan is a key component of successful channel management — getting and keeping your partner on track. In this post, we’ll review what partner business plans are and how to institute a business planning process that keeps your channel program running smoothly. But what goes into a partner business plan?

Channel management 52

Channel management Successful channels Collaboration Ecosystems 52

Successful Channels

JANUARY 3, 2022

Channel partnerships will never be the same – Introducing the One-Click Quarterly Business Review Report Builder: Managing channel partnerships just got infinitely easier for channel executives. These problems have now been solved.

Partnering capability and readiness 52

Partnering capability and readiness Channel management 52

Successful Channels

MAY 4, 2018

The problem is that most partner business planning processes are too time consuming, not integrated with data, and not very satisfactory for either partners or channel managers. Number ten on the list above, joint annual go-to-market planning , is an excellent way to organize the partner engagement and commitment development.

Growth partners 40

Growth partners Energy Channel management Engineering 40

Chaneltivity

JULY 19, 2024

When it comes to enablement, the most successful channel organizations tend to do the following: 1. What are the 5 Core Principles of Excellent Partner Enablement? Dedicate Resources to Enable your Partners Partner teams are notoriously small, so dedicating a whole resource to enablement is a big ask.

Co-Alliance 52

Co-Alliance Channels and alliances Construction Energy 52

Chaneltivity

JULY 19, 2024

5 Core Principles of Excellent Partner Enablement When it comes to enablement, the most successful channel organizations tend to do the following: 1. Dedicate Resources to Enablement Partner teams are notoriously small, so dedicating a whole resource to enablement is a big ask.

Co-Alliance 52

Co-Alliance Channels and alliances Construction Energy 52

Mindmatrix

JUNE 11, 2024

Regardless, channel partner programs are a proven, excellent source of revenue and market growth; however, like everything else, they bring new risks, complexities, and operational challenges and often fail with poor execution. To accelerate engagement with channel partners, bring them a lead(s) as you start executing the partnership.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Co-Alliance Partnership strategies 52

Successful Channels

JANUARY 29, 2018

The questions that channel executives ask themselves are: Is it worth doing? What is the value for the partner and/or channel managers? Can I get the rollup reporting to measure channel performance at all levels? Because it is hard work, inefficient, and hard to measure.

Channel management 52

Channel management Successful channels Energy 52

Mindmatrix

JANUARY 16, 2025

Key Features of Next-Gen PRM Advanced Automation Next-gen PRM automates time-consuming tasks such as partner onboarding , lead distribution, and incentive management. Automation reduces errors and frees up channel managers to focus on strategy and relationship building.

Channel strategies 52

Channel strategies Partnering capability and readiness Ecosystems Channel management 52

Chaneltivity

FEBRUARY 18, 2025

In an effort to get what they need, they reach out to sales, marketing, channel managers, you name it. Not to toot our own horn, but the PRM he chose was Channeltivity a partner portal with everything you need to run a successful channel program. Not having a portal causes so much confusion, George points out.

Construction 52

Construction Channel management Successful channels Partnership strategies 52