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Mapping out a channelstrategy: how it impacts the success of the channel. Channel-friendly products. Attracting channel partners. Planning for a successfulchannel: the biggest misconception. Operating a channel is not complicated once it has been established. Aired on May 10, 2022.
For demand-generation marketers, juggling multi-channelstrategies can feel like riding a blindfolded unicycleLinkedIn ads here, email campaigns there, and endless platforms demanding attention. Better understanding of the customer journey Multi-channelstrategies reveal how platforms work together to drive conversions.
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