Remove Channels and alliances Remove Co-Alliance Remove High tech
article thumbnail

Transitioning to Partnerships: Why and How to Make the Switch

Chaneltivity

Members of the partner team need to be the ultimate liaisons: They need to work closely with marketing to throw events, launch joint campaigns, and publish co-marketable collateral. Marketing can help you get the word out about your partnerships and come up with ideas for events or other co-sponsored campaigns.

article thumbnail

Channel Glitterati Unite to Help Shape Global, Regional and Industry Channel Agendas and Share Best Practices

Impartner

New Impartner Channel Chief Advisory Board assembles powerhouse group of channel thought leaders from those who regularly generate headlines, present keynotes at top channel forums, curate leading channel events, and are trusted channel advisors for top corporations worldwide. Click here to sign up for the webinar.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Choose the Best Partner Portal for Your Team

Chaneltivity

At a glance, you can know how many partners are registering deals, what marketing content is resonating with the channel, and whether or not your partners are getting certified.” While a partner portal may have features like marketing development funds and co-branded collateral , they are more of a repository for marketing information.

article thumbnail

How to Build a Mutually & Equally Beneficial Partner Program

Magnetrix

Have a channel strategy from the beginning. Channel partner training and alignment across the partner organization. Co-branded content - does it give you a competitive advantage? MDF & co-op marketing. What should channel partners do to maintain a mutually beneficial relationship? Conclusion. Closing comments.

article thumbnail

Co-Investors Kennet Partners and Joe Wang Invest $17 Million to Acquire Majority Ownership of TreeHouse Interactive

Impartner

SALT LAKE CITY, UTAH — MARCH 11, 2015 — TreeHouse Interactive™ ( www.treehousei.com ), the technology leader in SaaS-based partner relationship management (PRM) , announced today that Kennet Partners and co-investor Joe Wang have acquired majority ownership of the software company. Automated MDF/Co-op Management. Lead Distribution.

article thumbnail

Mindmatrix partners with e2open to deliver channel transformation for customers

Mindmatrix

Mindmatrix has formed a strategic partnership with e2open , the connected supply chain SaaS platform with the largest multi-enterprise network, to provide high-tech, industrial, and automotive companies with a platform to manage their channel operations, enabling customers to drive growth through every channel touchpoint.