The 6 Roles of an Effective Chief Channel Officer
PLM Alliances
AUGUST 21, 2022
In our industry, there are few roles as opaque as the head of channel. It's fairly simple to define the VP of sales role, chief marketing officer, or chief financial officer. But the role of chief channel officer (CCO) is more ambiguous. A chief channel officer provides leadership in the following areas: Sales.
Let's personalize your content