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The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

In our industry, there are few roles as opaque as the head of channel. It's fairly simple to define the VP of sales role, chief marketing officer, or chief financial officer. But the role of chief channel officer (CCO) is more ambiguous. A chief channel officer provides leadership in the following areas: Sales.

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Impartner Announces New Chief Revenue Officer; Expands Executive Team to Capitalize Growth of Channel Management Technology Industry

Impartner

Salt Lake City, Sept 8, 2020 – Impartner, the world’s fastest-growing, most award-winning Partner Relationship Management (PRM) and channel management platform provider, announced today the appointment of SaaS-industry sales powerhouse Bill Curran as chief revenue officer. About Impartner.

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The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

In our industry, there are few roles as opaque as the head of channel. It's fairly simple to define the VP of sales role, chief marketing officer, or chief financial officer. But the role of chief channel officer (CCO) is more ambiguous. A chief channel officer provides leadership in the following areas: Sales.

article thumbnail

The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

In our industry, there are few roles as opaque as the head of channel. It's fairly simple to define the VP of sales role, chief marketing officer, or chief financial officer. But the role of chief channel officer (CCO) is more ambiguous. A chief channel officer provides leadership in the following areas: Sales.

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Shaping the Future of Cloud as Tackle’s Chief Cloud Officer

Tackle.io

We both have been in the industry for a good stretch and have the trophies and the scars from taking products to market through direct sales and traditional channels. Among heads of revenue, product, marketing, channel, finance, alliances, and sales operations, who’s the logical owner for transforming the business?

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Landing Your First Dollar (and Many More) on Cloud Marketplace 

Tackle.io

Frank Ciccone, Alliances Director at Avaya, recently joined Tackle’s Cloud Marketplace Office Hours with CRO Don Addington and Director of Growth and Renewals Rachael Wright to hear his experiences and advice around landing the initial Marketplace deal—and others soon after. That’s often true when selling on Cloud Marketplaces.

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Partnerships Model: Fostering Success through a Unified Approach

Mindmatrix

It involves creating partnerships, alliances, and collaborations to enhance business growth, expand market reach, and drive innovation. We realize that is a shocking statement, as the channel’s primary business goal is to accelerate revenue, not simply administer it.