PLM Alliances
MAY 16, 2020
As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners. Your channel efforts need to focus on how you will win with partners in a competitive context.
Magnetrix
MARCH 11, 2021
Channel sales slowed; or crashed; dramatically, and both vendors and channel partners found their established partner programs ill-equipped to cope with the fallout. With market indicators pointing to partner-centricity as the key to success, here are seven essential steps to building a highly-profitable channel sales strategy.
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PLM Alliances
AUGUST 21, 2022
As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners. Your channel efforts need to focus on how you will win with partners in a competitive context.
PLM Alliances
JUNE 8, 2020
A widespread problem with a partner channel is lower than expected revenue growth or inconsistent returns from your partners. In cases like this, the culprit may be what you are doing or not doing to enable your partners success. Consistent structure, both processes and tools for your entire channel. Consistent structure.
Successful Channels
DECEMBER 31, 2019
I have been looking for inspiration on the “how-to” process for building deeper channel partnerships. can do to build stronger and more committed partnerships for their channel. This blog attempts to take that one step further by defining how to apply these commitment development practices to your channel strategy and program.
Magnetrix
OCTOBER 4, 2021
Table of contents: Introduction: 4 best practices to lay the foundations for your channel partnerships. Best practice 1: show your channel partners you’ve done the homework - show them a plan. Getting feedback from channel partners. Analyze & outperform competitor’s channel programs. Branded merchandise.
PLM Alliances
APRIL 12, 2023
Channel partner programs play a vital role in business growth, enabling companies to expand their reach, increase sales, and enhance customer experience. But creating and managing a successful channel partner program requires a well-thought-out strategy, excellent communication, and ongoing commitment from all parties involved.
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