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The Alliance Leader’s Cloud Co-sell Playbook

Tackle.io

Introduction Co-selling is a game-changer for ISVs. Through co-sell, an ISV can steadily build sales momentum with trusted Cloud Partners, increase sales efficiency, and scale the business, all while helping the Cloud Provider to expand its own business. Co-selling and Marketplace go hand-in-hand to keep software deals flowing.

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Leadership in Biopharma: Key thought leaders in the Biopharma industry

Jake Jorgovan

Michael Stadtlander Business website: Life Science Connect Social media profiles: LinkedIn Follow for: Pharmaceutical and biotech industry alliances, strategic partnerships, and insights into drug development and manufacturing. His role involves fostering alliances within the pharmaceutical and biotech industries.

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Leveraging Co-sell with the Cloud Providers to Scale Revenue and Boost Efficiency

Tackle.io

Through co-sell, ISVs can steadily build sales momentum with trusted Cloud Partners, close more deals faster, and increase sales efficiency. Co-sell (and building relationships with Cloud Providers) is the glue that holds together an effective Cloud GTM strategy. Here are some of their tips and observations.

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Value Is Not Free: How to Think About and Account For Marketplace Listing Fees

Tackle.io

Sometimes the question comes from a cloud alliances leader trying to navigate internal organization friction, other times from the CFO trying to understand this new way to do business, and sometimes from a CRO as part of a broader discussion on how to motivate a sales team to embrace co-selling with the clouds.

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4 Tips to Build a Persuasive Pitch for Cloud GTM

Tackle.io

Scale with Marketplace and co-sell will bring in more business, less direct SDR motions, and more ecosystem plays that enable your teams to drive revenue with less overhead over time. The report says: “Historically, Alliances teams have owned the cloud relationship, but as the dollars get real, the C-Suite is paying attention.

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Listing Your SaaS Offer on a Cloud Marketplace: It’s a Team Sport

Tackle.io

Buyers are looking to take advantage of volume-based discounts offered by the Cloud Providers as they consolidate their spend into a single cloud bill in order to: Simplify the procurement process through easier legal and finance. These include strategies to help you scale your business — most notably through co-selling.

article thumbnail

Listing Your SaaS Offer on a Cloud Marketplace: It’s a Team Sport

Tackle.io

Buyers are looking to take advantage of volume-based discounts offered by the Cloud Providers as they consolidate their spend into a single cloud bill in order to: Simplify the procurement process through easier legal and finance. These include strategies to help you scale your business — most notably through co-selling.