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Transitioning to Partnerships: Why and How to Make the Switch

Chaneltivity

Its fun to collaborate with partners on this level, says Brandon. PartnerOptimizer : An AI-powered partner intelligence platform that consistently publishes top-notch content and hosts webinars with smart leaders in the partnerships community. Canalys : a leading global technology market analyst firm with a distinct channel focus.

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B2B Marketing in the Age of Intelligence: A Comprehensive Guide for Industry Leaders

ZinFi

Introduction to B2B Marketing In the rapidly evolving business world, understanding the nuances of B2B (Business-to-Business) marketing is becoming increasingly crucial, especially for companies aiming to excel in the high-tech industry. Why is B2B marketing important for high-tech manufacturers?

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Top 12 Telecommunications Recruiters, Headhunters, and Executive Search Firms

Jake Jorgovan

Collaborating with the right recruiting partner can lead to long-term benefits, including reduced hiring times, access to high-caliber candidates, and enhanced company performance in the competitive telecommunications landscape. Career development tools such as VisualCV, TalentMine, CSIdentity, and Topgrading.

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The Complete Guide to Partner Marketing in 2023

Chaneltivity

Partner marketing is a go-to-market strategy in which two companies collaborate to increase their chances of getting in front of and converting ideal customers. By executing activities and campaigns that pique their mutual prospects’ interest — things like ads, webinars, trade show booths, happy hours, and more. How do they do that?

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How to Pull Off a Successful PRM Launch

Chaneltivity

Here are some ideas: Email sequences Messages in shared Teams or Slack channels Regular partner meetings Press releases Blog posts Newsletters Asif also used collaborations with key influencers in the tech and cloud community to amplify reach. Beyond that, you’ll need to know how your partner program works internally.

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5 WINNING Strategies to Maximize the ROI of International Marketing Events in 2025

Jake Jorgovan

Current trends emphasize sustainability and advanced technology, directing funds towards eco-friendly practices and high-tech solutions that enhance attendee experience and operational efficiency. Collaborate with local influencers. This approach aligns spending with modern expectations and innovation. Use universal themes.

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Creative Channel Marketing Campaigns That Inspire Success in 2025

Mindmatrix Blog

This is especially useful for high-tech or industrial products. Collaborative Social Media Campaigns Social media is a powerful channel for reaching broad audiences, and collaborative campaigns with partners can expand your reach exponentially. AR-Enhanced Training: Use AR to create interactive training sessions.