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SOME Roads Lead to Corporate Partnerships

Be Partner Ready

Well, if Rome is the glorious city of corporate partnership success - complete with thriving, well-funded programs, transformative collaborations, and the occasional celebratory gelato - then there are indeed many ways to get there. But here’s the thing: partnerships aren’t plug-and-play. Rome is waiting.

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READY, STEADY WOAH HOLD YOUR HORSES!

Be Partner Ready

When embarking on a corporate partnerships strategy, it’s critical to know that there are two levels of readiness. Often when non-profits and social enterprises consider commencing a corporate partnerships strategy, their first action is to ask the board for contacts within the business sector.

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FAMOUS FLOPS (AND A LESSON IN HOW TO AVOID ONE)

Be Partner Ready

The Edsel's story serves as a cautionary tale about the importance of readiness and doing your homework. Embarking on a corporate partnerships strategy without prior preparation can also result in failure, even for an established non-profit. Non profits that fail at corporate partnerships often do so for the same reasons.

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LESSONS FROM A POP TART

Be Partner Ready

If you’re not Organisationally Ready to forge mutually beneficial corporate partnerships, no amount of hard work will make you Partner Ready. Discover your Readiness Score today, by clicking here. A presentation, just like a joke, can fall flat if the necessary time has not been invested. 1] [link]

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LESSONS LEARNED FROM A GIANT ‘LIQUORISH ALL SORTS’ SCULPTURE

Be Partner Ready

Standing back, admiring my Alice-in-wonderland-esque sculpture, it dawned on me that the path to success – whether it be a giant liquorish all sorts sculpture or winning a corporate partnership – is very much the same. To win corporate partnerships your organisation must be prepared.

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PARTNERSHIP AND PHILANTHROPY: LET’S DIFFERENTIATE THEM ONCE AND FOR ALL: PART 2

Be Partner Ready

Clearly, it’s important for income generators (fundraisers/corporate partnership managers/BDMs) to know the difference. Not to mention that a corporate partnership that is rushed into, carries huge risk. We have a great (free) infographic that details each purse, download it here. The result?

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WINTER: A TIME TO REFLECT

Be Partner Ready

If you’re reflecting on your corporate partnerships’ strategy, now is an ideal time for a review. It’s only then that you know the value of your brand and your assets and can articulate what you can offer in return (a partnership is, of course, a two-way exchange of benefit). You’re in luck!