ITA Group

AUGUST 26, 2021

The most successful channel incentives programs are specifically tailored to the intended audience. top-performer awards and leader/scoreboards) achieves greater success. Today, business and market realities create an unprecedented opportunity for sales and marketing leaders to create channel value.

Ecosystems 97

Ecosystems Successful channels 97

Channel Incentive Best Practices

APRIL 29, 2021

While the majority of successful channel programs include some form of Market Development Funds (MDF), how these programs are funded, the activities they support, their alignment with channel and company strategy, their payment methods and the levels of support required, can vary greatly. Time: 8am PT/11am ET/ 4pm BST.

Channel strategies 105

Channel strategies Strategic partnership Successful channels Ecosystems 105

Channel Incentive Best Practices

APRIL 13, 2021

This is set against a backdrop of increasing customer demands and a rapidly evolving partner ecosystem. But new partner levelling automation solutions as part of a channel enablement platform eliminates that. Rethinking Digital Transformation for Channel Partner Success. 10 KPI’s for Today’s Channel.

Successful channels 98

Successful channels Channel management Ecosystems Collaboration 98

Mindmatrix

JANUARY 6, 2022

Providing channel partners with training, marketing and sales collateral and partner portals , but then leaving them to figure things out on their own isn’t the road to successful channel relationships. is a unified platform built to engage and enable your entire direct, channel, alliance partner ecosystem.

Channels and alliances 98

Channels and alliances Co-Alliance Channel alliances Utilities 98

Channel Insider

DECEMBER 15, 2021

Channel incentive management software helps IT vendors and other channel program operators take a strategic approach to deploying incentives in a growing and global IT channel ecosystem. E2open is a B2B vendor aiming to build an end-to-end ecosystem for global supply chain software. 360insights Features.

Ecosystems 105

Ecosystems Insurance Banking High tech 105

Channel Incentive Best Practices

JANUARY 14, 2021

To thrive in this uncertain environment, successful channel players will lead the drive for business efficiencies for their customers, as they simultaneously strive to lower their own costs. The effective use of technology tools is no longer optional — ecosystems don’t run on spreadsheets!”.

Utilities 93

Utilities Successful channels Channel management Ecosystems 93

Magnetrix

MARCH 11, 2021

Vendors will need to invest in automated and intelligent partner relationship management (PRM) solutions to improve the partner experience (PX) and drive sustainable ecosystem growth by: Optimizing lead qualification and distribution via automated “push” mechanisms.

Channels and alliances 98

Channels and alliances Channel strategies Successful channels Engineering 98

Channel Incentive Best Practices

APRIL 8, 2021

A long-held point of conflict for channel partners if they feel the vendor places more value on direct sales operations. An interesting development, however, is that in this new ‘ ecosystem-based ’ channel, the needs of partners are changing. Rethinking Digital Transformation for Channel Partner Success.

Energy 81

Energy Successful channels Channel management Ecosystems 81

Successful Channels

JANUARY 4, 2021

The latest tools from Successful Channels allow channel executives to bring this data together simply and effectively. Your 2021 program can be free from historical system and data constraints and design the optimal program for your channel ecosystem.

Construction 52

Construction Successful channels Utilities Ecosystems 52

Successful Channels

DECEMBER 31, 2019

If you are looking to achieve wide-scale better-together partnerships in your channel ecosystem, there are five key attributes to make them as good as pancakes with syrup, burgers with fries, or hot dogs with mustard. Two 3-Minute “Explainer Videos” from Successful Channels:

Channel management 52

Channel management Successful channels Ecosystems 52

ForzaDash

FEBRUARY 15, 2021

The current global health crisis has turned the world upside down affecting different sectors including the MSP ecosystem. Thus, IT vendors and partners need only the best tools and strategies for channel marketing for a pandemic-proof business flow. Find the right MSP channel partners as you create a successful channel program.

Successful channels 52

Successful channels Ecosystems Partnership success 52

ForzaDash

FEBRUARY 15, 2021

The current global health crisis has turned the world upside down affecting different sectors including the MSP ecosystem. Thus, IT vendors and partners need only the best tools and strategies for channel marketing for a pandemic-proof business flow. Find the right MSP channel partners as you create a successful channel program.

Successful channels 52

Successful channels Ecosystems Partnership success 52

Mindmatrix

SEPTEMBER 18, 2024

PRM software is designed to streamline partner management processes, improve collaboration, and ensure that channel managers can easily monitor, support, and grow their partner networks. It also helps manage partner ecosystems effectively, enabling businesses to recruit, engage, and optimize various types of partnerships for strategic growth.

Channel management 64

Channel management Ecosystems Collaboration Legal 64

ITA Group

JULY 28, 2022

If your channel incentive travel offerings are well planned, they can incent many partners at once—building long-lasting relationships and brand advocacy within your channel ecosystem. For example, offer location-specific “extra” incentives like a free drink at the bar through the app.

Successful channels 75

Successful channels Ecosystems 75

Impartner

SEPTEMBER 20, 2022

If you want to tread the path of implementing a successful channel marketing program, one of the first things you need to do is secure executive buy-in from your organization. And that means creating a channel business plan that will make them want to say yes. Understand your organization’s business objectives and goals.

Ecosystems 52

Ecosystems Successful channels 52

Mindmatrix

JUNE 8, 2023

Online Baptie & Company Webinar June 11-13 Beyond 2023 Denver, CO Pax8 Conference June 15 Channel Meet Up 2023 Boston, MA The Marketing Bee Meet Up June 21 Channel Ecosystem Bootcamp 2023 Boston, MA AchieveUnite Certification July 25 Masterclass: MBRs / QBRs for Continuous Partner-Led Revenue Online Successful Channels Webinar August 1-3 Channelcon (..)

Life science 40

Life science Channel leadership Successful channels Ecosystems 40

ForzaDash

MARCH 27, 2021

Channel management is an important term that IT sponsors should know and understand. The current MSP ecosystem is becoming more and more in demand among businesses across industries. Successful IT vendors not only have the best information technology solutions for today’s businesses. Top Management Secrets IT Sponsors Must Know.

Channel management 52

Channel management Ecosystems Energy Successful channels 52

Mindmatrix

AUGUST 29, 2024

As companies vie for dominance in each market segment of their respective industries, leveraging channel partnerships can offer significant advantages, such as accessing new customer segments, enhancing product offerings, and optimizing resource utilization. However, not all channel partnerships are created equal.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Retail 52

ForzaDash

NOVEMBER 5, 2020

IT vendors see promising business ventures in the MSP ecosystem as the industry is becoming in demand today. The MSP ecosystem is a more complex industry thus generating a market qualified lead takes more than simply identifying them. The main goal is to help thousands of managed service providers grow in the ForzaDash ecosystem.

Ecosystems 52

Ecosystems Successful channels 52

PLM Alliances

APRIL 15, 2023

We'll explore various subtopics, including channel strategy development, partner recruitment, and onboarding, channel sales performance optimization, and more. By mastering these concepts, you'll be well-equipped to build and maintain a successful channel management strategy.

Channel strategies 52

Channel strategies Channel management Successful channels Collaboration 52

Mindmatrix

AUGUST 14, 2024

B2B channel marketing plays a critical role in expanding a business’s reach, building strong partnerships, and driving sales growth. However, this complex ecosystem is not without its challenges. In this blog post, we’ll explore the most common challenges in B2B channel marketing and offer strategies to overcome them.

Channel management 52

Channel management Utilities Legal Ecosystems 52

Impartner

MAY 4, 2020

The Spur Group’s Managing Director, Dan Overgaag, and channel management technology giant Impartner’s CMO, Kerry Desberg, discusses how to create that magical combination of digital and human touch to build partner relationships and to create successful channel programs.

Channel management 52

Channel management Successful channels Utilities Ecosystems 52

Impartner

SEPTEMBER 27, 2022

Some of the things that you can include in your standard welcome package are instructions for how to use your platform, relevant product guides, partner success contact details, and more. . Learn more: Read Partner Onboarding Best Practices for a Successful Channel Program to get more tips for partner onboarding.

Credit 52

Credit Successful channels Ecosystems 52

Successful Channels

MARCH 9, 2018

Led by CIOs and IT departments, channel partners and vendors have fine-tuned their product and messaging mix to capitalize on this customer buying journey. Over the past couple of years, driven by the cloud and the growing acceptance of SaaS business ecosystems, this journey just took a significant turn.

Channel management 40

Channel management Legal Ecosystems Finance 40

Mindmatrix

JUNE 11, 2024

Regardless, channel partner programs are a proven, excellent source of revenue and market growth; however, like everything else, they bring new risks, complexities, and operational challenges and often fail with poor execution. The data shows that customers who engage with the partner ecosystem see higher satisfaction and retention rates.

Channels and alliances 52

Channels and alliances Partnering capability and readiness Co-Alliance Partnership strategies 52

Chaneltivity

APRIL 18, 2024

A partner business plan is a key component of successful channel management — getting and keeping your partner on track. In this post, we’ll review what partner business plans are and how to institute a business planning process that keeps your channel program running smoothly. But what goes into a partner business plan?

Channel management 52

Channel management Successful channels Collaboration Ecosystems 52

Magnetrix

MAY 10, 2022

Mapping out a channel strategy: how it impacts the success of the channel. Channel-friendly products. Attracting channel partners. Planning for a successful channel: the biggest misconception. What makes an exceptional channel partner? When does building a successful channel pay off?

Partnering capability and readiness 52

Partnering capability and readiness Successful channels Channel strategies Energy 52

Phoenix Consulting Group

SEPTEMBER 3, 2021

We’ve co-authored this blog and because there are a lot of moving parts in the process of creating a successful channel partner program, we will be discussing this topic through a series of articles. I’ve partnered with Gary Lam, an expert in partnering with Salesforce ISVs. Why a Partner Program?

Partner ready 52

Partner ready Successful channels Engineering Collaboration 52

Magnetrix

APRIL 7, 2022

What should channel partners do to maintain a mutually beneficial relationship? Running a successful channel program. Kathleen Phillips’ background in channel sales. " So we have the ability to have this whole ecosystem of people at Digital River who support those partners. Conclusion. Closing comments.

Co-Alliance 52

Co-Alliance Channels and alliances Channel strategies Strategic alliances 52

Magnetrix

FEBRUARY 17, 2022

as CRO at PartnerTap , a leading enterprise Partner Ecosystem Platform that allows companies to automate account mapping, control data shared with each partner, and enable sales teams to cross-sell with partners. Autum helps brands like HPE, DXC and ADP drive more revenue with their ecosystem partners. demand generation. operations.

Channel strategies 52

Channel strategies Ecosystems Successful channels Business development 52

Tackle.io

SEPTEMBER 21, 2021

Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. . With so many required hands to make Marketplace a successful channel, how can companies centralize the sprawl? So Who Owns It?

Channels and alliances 85

Channels and alliances Co-Alliance Finance Legal 85

Tackle.io

OCTOBER 25, 2022

Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. With so many required hands to make Marketplace a successful channel, how can companies centralize the sprawl? So Who Owns It?

Channels and alliances 52

Channels and alliances Co-Alliance Finance Legal 52

Tackle.io

OCTOBER 25, 2022

Satya Nadella, CEO of Microsoft, spoke about Azure Marketplace in his Microsoft Inspire keynote for the first time ever this year, showcasing the company’s investment in its partner ecosystem. . With so many required hands to make Marketplace a successful channel, how can companies centralize the sprawl? So Who Owns It?

Channels and alliances 52

Channels and alliances Co-Alliance Finance Legal 52

Channel Insider

NOVEMBER 4, 2024

Jeff’s extensive experience building successful channel programs alongside his deep understanding of IT partner ecosystems make him the perfect fit for NetAlly as we enter our next phase of growth and begin to move up-market into the enterprise through our valued channel partners,” said Mike Parrottino, CEO at NetAlly.

Channel leadership 105

Channel leadership Channels and alliances Co-Alliance Alliance strategy 105

Mindmatrix

JANUARY 16, 2025

These platforms integrate advanced technologies, enhanced automation, and user-centric design to address the complexities of modern channel ecosystems. They enable organizations to build stronger partner relationships, improve operational efficiency, and drive channel success.

Channel strategies 52

Channel strategies Partnering capability and readiness Ecosystems Channel management 52

Mindmatrix

JANUARY 23, 2025

Continuous Feedback Loops The best channel marketing campaigns are those that evolve based on feedback from partners and customers. Continuous feedback loops are essential for developing a successful channel marketing strategy that evolves with partner and customer needs. Liked what you read? Click to learn more.

Collaboration 59

Collaboration Successful channels High tech Ecosystems 59