Tue.May 07, 2024

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How to Buy Spotify Podcast Streams, Plays, Listeners, & Followers the Right Way

Jake Jorgovan

Building a dedicated Spotify audience is essential for podcasters eager to elevate their reach and impact. With Spotify being a leading audio platform, it offers unmatched access to millions of active listeners. However, standing out in a sea of content and competition is challenging, yet crucial for securing a loyal following. This article will guide you through key tactics to enhance your podcast's visibility and growth.

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Melbourne’s Mantel Group Targets 275% Security Growth with Nick Ellsmore Hire

Channel Insider

Melbourne-based Mantel Group has announced the appointment of Nick Ellsmore to lead its cyber security capability, with the ambition of rapidly accelerating its capabilities in this area. Ellsmore is returning to cyber security after an eight-month career break. Prior to that, he was the SVP of Worldwide Consulting & Professional Services at Trustwave.

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How to Buy Podcast Plays, IAB Downloads, and Followers in a Legitimate Way

Jake Jorgovan

Podcast plays, IAB downloads and followers are the most important metrics in podcasting. The higher the metrics, the more successful and credible your podcast is. In my work at Content Allies , a top B2B podcast agency, and Listen Network , the leading podcast marketing agency, we optimize our services in building successful podcasts by driving these metrics using both paid and organic tactics.

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Ntiva’s The Purple Guys Acquisition Heats Up the MSP Arena

Channel Insider

IT services company Ntiva finalized the acquisition of The Purple Guys (“TPG”), a regional IT services firm that under the stewardship of Kian Capital Partners established itself as a formidable MSP operating throughout the Central and Southern United States. The acquisition was finalized last week and signals the emergence of one of the industry’s largest and most specialized MSPs in the country.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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4 key metrics to know when monitoring microservices applications running on Kubernetes

IBM Business Partners

Understanding how microservice applications works on Kubernetes is important in software development. In this article, we will discuss why observing microservice applications on Kubernetes is crucial and several metrics that you should focus on as part of your observability strategy. Why should you observe microservice health running on Kubernetes and what are the Kubernetes metrics you should monitor?

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Cracking The Culture Code for Business and Leadership Strategy

Compass Point

I recently asked the LinkedIn community what book most closely aligns with your leadership identity, but I never disclosed my own. While those who know me are aware that I am a big fan of Brene Brown, I recently finished a book that had me cheering “Yes!” out loud periodically throughout my reading journey. Brene Brown studied the power of vulnerability and belonging; Daniel Coyle applied those concepts to understand what makes certain groups and organizations so profitable.

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When is AI Content Considered Spam?

SEO Magazine

When discussing AI content and its place in SEO, there’s a growing buzz. Some claim you can climb the search ranks with heaps of AI-generated pages. True, artificial intelligence is quite handy for real estate marketing tasks when used correctly. However, heed this word of caution: Google views pure AI content, written with the sole purpose of tricking search engines , as spam, which could trigger harsh penalties on your site’s ranking, and some might be hard to reverse.

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Are you aware of the upcoming transformation in medical technology and the strategic imperatives driving this change?

Frost & Sullivan

The medical technology industry in North America and Europe is on the brink of significant growth, fuelled by a surge in innovative products, regulatory approvals, and advanced diagnostic technologies. Meanwhile, in the Asia-Pacific (APAC) and the Middle East regions, escalating healthcare expenditures, rising affluence, and rapid adoption of technology are driving substantial expansion.

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How to Use AI and Machine Learning to Gain Better Customer Insights

SEO Magazine

Harnessing AI and machine learning for customer insights revolutionizes businesses’ understanding of their markets. With AI’s help, feedback swiftly turns into accurate analytics, drastically cutting down on manual efforts. These tools ensure consistent data collection over time, providing deeper insight beyond mere satisfaction levels. Understanding AI in Customer Analysis We’ve witnessed firsthand how AI revolutionizes customer analysis.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Auto China 2024 (Beijing): “New Era, New Mobility”

Frost & Sullivan

By Yunfan Chen, China Mobility Consultant and Dr. Jose Pereira, Europe Mobility Advisory Director, Frost & Sullivan. On the 25 th April, the 18 th Beijing International Auto Show, held for the first time in 4 years! Open its doors and captured the attention of global mobility enthusiasts with 117 world premiere vehicles and 278 new energy models, supported by >500 component companies and tech firms from 13 countries and all over the world.

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White Label SEO Best Practices: Ensuring Client Success

SEO Magazine

You want your clients to win in the SEO game, right? Well, white-label SEO can be a secret weapon. By using top-notch practices without branding them as your own, you offer value while saving time. It’s like being a master chef who uses someone else’s kitchen to create gourmet meals — but for digital marketing ! To make sure each dish (or campaign) is deliciously successful, let’s whip up some best practice tips that keep things fresh and help those client websites climb search engin

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Maximize business outcomes on IBM Cloud with Concierge Platinum Services

IBM Business Partners

In the rapidly evolving digital landscape, we see that businesses are increasingly migrating to cloud services to enhance their operations, boost productivity and foster innovation. However, the process of transitioning clients to the cloud can often be intricate and time-intensive. To tackle this challenge head-on, IBM® offers clients access to a specialized Concierge Platinum Team, which is equipped with top-tier skills and expertise, to help expedite the cloud onboarding process and prov

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6 Smart Ways to Use Artificial Intelligence (AI) for Easier Strategy Execution

ClearPoint Strategy

Discover how AI can revolutionize your strategy execution with ClearPoint Strategy. Explore 6 ways to leverage AI for enhanced decision-making.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Revolutionize your talent acquisition strategy: How AI can help you find the right candidates faster

IBM Business Partners

Imagine that you are a talent acquisition manager at a large corporation, and you’re struggling to find suitable candidates for a critical role. Despite posting the description on multiple job boards, the résumés received are either unqualified or uninteresting. This results in wasted valuable time and resources on manual screening, causing frustration among hiring managers.

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Pioneering Change: Exploring Growth Opportunities in Women’s Health

Frost & Sullivan

With women assuming prominent roles across various spheres, there is a growing need to address their specific health needs and offer tailored solutions. This shifting landscape is opening numerous avenues for advancement in supporting women’s health, spanning from innovative healthcare offerings to digital platforms and community endeavors aimed at fostering a balanced and wholesome lifestyle.

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How to Optimize Your Site for Google’s Core Web Vitals

SEO Magazine

Google is always changing, and to stay ahead of the competition, you need to make sure your website is optimized for its Core Web Vitals. This guide will show you how to do just that! We’ll go over each of Google’s Core Web Vitals and explain how you can optimize your site for them. By following these tips, you’ll be sure to rank higher in search results and attract more visitors to your website.

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NetSuite Awarded Frost & Sullivan’s 2024 Global Company of the Year Award for Leading Innovation in Cloud Business Management Solutions

Frost & Sullivan

San Antonio, TX — May 7, 2024 — Frost & Sullivan recently researched the cloud ERP market and, based on its findings, recognizes Oracle NetSuite with the Global Company of the Year Award. NetSuite is an integrated cloud business system that helps businesses simplify core processes, improve productivity, expand insights, and grow more efficiently.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Transparency and Carbon Credits: Lack of Trust Hindering Growth in the Market

Frost & Sullivan

Approaching targets set by the Paris Agreement are drawing growing attention to the development of carbon pricing mechanisms, fostering the rapid evolution of the global carbon markets. This accelerated growth is not free of any challenges, since both the compliance and the voluntary segments of the carbon markets have been scrutinized publicly and repeatedly since their establishment.

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