Peter Simoons

SEPTEMBER 10, 2023

The research into alliance failure and success rates continues to display a broad spectrum of figures. The figures range from a mere 20% alliance failure rate at best, to a daunting 80% alliance failure rate at worst. It is this notably high alliance failure rate of 80% that sparks disbelief! This prompts one to wonder whether companies would genuinely invest in something they believe has a 4 in 5 chance of failure?

Alliance management 245

Alliance management Strategic alliances Business partnerships Government 245

Stellar Partnerships

SEPTEMBER 18, 2023

Life is full of experiences that seemed good at the time but which we’d rather not repeat. For me it’s a curly perm, shiny lycra leggings and dancing on the bar after a jug of strawberry margaritas. They might have been fun for a short while but we’re not in a hurry to make them a permanent fixture of life. There are always hidden costs and consequences.

Energy 130

Energy 130

Partner Path

SEPTEMBER 20, 2023

3 Steps to help partners expand your marketing reach. In our last annual webinar discussion between Diane Krakora and Jay McBain , Diane quoted desperate vendors as saying: “We don't care about a partner program; we just need them to generate leads. We don't care about customer success; we just need them to generate leads.” That’s short-sighted. Partners need a good partner program and a path to success with your products/services before they’re just going to hand over a giant bag of leads.

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Peter Simoons

SEPTEMBER 24, 2023

What does good collaboration require from you, and especially from your [collaborative] mindset? Can you just “do it” and collaborate for your own advantage, or is there more required to come to a good collaboration? Collaboration, whether inside an organisation in teams or between organisations in alliances, is established to achieve a result that cannot be achieved alone.

Collaboration 130

Collaboration 130

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Partner Path

SEPTEMBER 6, 2023

Three takeaways from my discussion with a solution provider. Webinars are not just a great chance for us to provide our audience with great content, but they can be a chance for me to catch up with channel friends. Recently, I had an insightful conversation with Dominic Grillo , President of Atrion Communications (now part of Aurora ) about how his organization decides to bring on a new vendor and the rough patches of getting started.

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Jake Jorgovan

SEPTEMBER 22, 2023

Are you ready to take your brand's digital presence to the next level? In a world driven by online engagement and consumer behavior, having the right performance marketing agency by your side can be a game-changer. These top 15 performance marketing agencies are here to help you navigate the digital landscape, maximize your ROI, and drive impressive results.

Retail 130

Retail Insurance Banking Fintech 130

Stellar Partnerships

SEPTEMBER 24, 2023

Everyone loves a freebie. A ‘buy one, get one free’ deal is great clickbait for marketers. Corporate matched donations for a giving day event or campaign are often marketed in the same way. Double your giving and impact by triggering corporate donations. We love to see corporates spending some of their profits on the community rather than shareholders, but like the showbags at the Melbourne Show, the gifts don’t always live up to the promise.

Corporate partnerships 130

Corporate partnerships Partnership management Collaboration 130

ISTO / IEEE

SEPTEMBER 15, 2023

Standards play a pivotal role in shaping industries and driving progress in a world driven by technology, innovation, and precision. It’s with this understanding that we are excited to introduce the upcoming CHIPS Research and Development (R&D) Standards Summit—a dynamic event that promises to be a cornerstone in the evolution of the standards in the semiconductor and microelectronics sector.

Collaboration 130

Collaboration 130

Frost & Sullivan

SEPTEMBER 18, 2023

In the last article, we explored automation’s potential to deliver swift query resolution while carving out multi-million-dollar savings for contact centers. Companies know this and are investing heavily in AI and automation solutions. Yet many consumers are not happy with the state of affairs. Why is it that most automation projects fail to deliver on expectations?

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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

Channel management

IBM Business Partners

SEPTEMBER 5, 2023

This is part four in a five-part series on mainframe modernization. The secret to mainstreaming the mainframe into today’s modern, cloud-centric IT environments is to make the experience of working with the mainframe like the experience of working off the mainframe—especially the developer experience (DX). Historically, working on the mainframe was an entirely different experience from the distributed world.

Banking 120

Banking Engineering Collaboration 120

Impact

SEPTEMBER 12, 2023

By adding SaaSquatch’s leading customer referral technology to impact.com, clients will be able to transform customers into lifelong advocates through authentic, profitable, and scalable partnerships between consumers and brands NEW YORK – September 12, 2023 – impact.com, the world’s leading partnership management platform, today announced it has acquired SaaSquatch, a best-in-class provider of customer referral software.

Credit 115

Credit Partnership management 115

Jake Jorgovan

SEPTEMBER 21, 2023

In the competitive realm of marketing, the right Chief Marketing Officer (CMO) is pivotal for a company's distinction. Top CMO search firms excel at pinpointing ideal candidates, aligning them with a company's unique goals. Beyond mere recruitment, these firms offer compensation consulting, balancing performance with executive pay. This article highlights standout CMO search and recruiting firms, emphasizing their roles in securing top marketing leaders and ensuring fair compensation.

Partnering capability and readiness 130

Partnering capability and readiness Collaboration Ecosystems 130

Stellar Partnerships

SEPTEMBER 10, 2023

“You do not rise to the level of your goals; you fall to the level of your systems”. James Clear. I’m guessing that most of you have big goals for corporate partnerships. Rarely do I speak to a non-profit that is just happy with whatever comes along. More likely the CEO has asked for a million dollars in partnership income by the end of the year and maybe some free wine for the Christmas party.

Partnership success 130

Partnership success Corporate partnerships Partnership management 130

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

ISTO / IEEE

SEPTEMBER 11, 2023

Standards play a pivotal role in shaping industries and driving progress in a world driven by technology, innovation, and precision. It’s with this understanding that we are excited to introduce the upcoming CHIPS Research and Development (R&D) Standards Summit—a dynamic event that promises to be a cornerstone in the evolution of the standards in the semiconductor and microelectronics sector.

Collaboration 130

Collaboration 130

Planview Blog

SEPTEMBER 26, 2023

Elvia Martínez manages two teams across three continents. Elvia uses her unique background from an immigrant family to lead her teams with inclusivity, collaboration, and support. Explain your role as a Global Manager of Business Intelligence and Analytics and a few of your responsibilities. I manage two engineering support teams. They’re spread across the US, Sweden, Germany, and India.

Engineering 105

Engineering Collaboration 105

IBM Business Partners

SEPTEMBER 8, 2023

Brands that deliver an excellent customer experience (CX) will always be more resilient than those that don’t. Giving our customers personalized support at every stage of their journey is proven to earn their longtime loyalty—and keep them from switching to a competitor. The challenge, however, is that many teams operate in siloes that inhibit them from applying their customer insights in meaningful ways.

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Impact

SEPTEMBER 26, 2023

It’s no surprise referral marketing is a rising force for brand promotion. After all, referral customers are 50 percent more likely to purchase than your non-referral audience. As 2024 approaches, this channel is taking a larger piece of the marketing pie due to its low customer acquisition cost (CAC) and higher return. With evolving technology and changing consumer habits, brands can benefit from tried and true word-of-mouth marketing.

Credit 105

Credit Retail Collaboration 105

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

Jake Jorgovan

SEPTEMBER 20, 2023

In the ever-changing tech world, the role of a Chief Technology Officer (CTO) is vital, guiding firms towards innovation and operational excellence. As organizations seek top-tier CTO talent, partnering with specialized executive search and recruiting firms becomes essential. These firms, equipped with expertise, identify candidates with the needed technical skills and vision.

Finance 130

Finance Collaboration Utilities Ecosystems 130

Stellar Partnerships

SEPTEMBER 3, 2023

Have you ever entered a room and forgot what it was you came for? Or couldn’t remember which day of the week it was today? Don’t worry, it’s not early onset dementia and you’re not alone. The author Johann Hari calls it Stolen Focus and it turns out that the whole of society is having a problem with paying attention right now. His research shows that the average worker is distracted once every 3 minutes.

Energy 130

Energy 130

ISTO / IEEE

SEPTEMBER 6, 2023

In the ever-evolving landscape of technology, collaboration is the driving force behind innovation and progress. To delve into the intricacies of managing diverse consortia across industries, we had the privilege of speaking with Yatin Trivedi, the Chair of the IEEE-ISTO Board of Directors. With over a decade of experience, Yatin shares his remarkable journey, insights, and vision for the future of IEEE-ISTO.

Alliance management 130

Alliance management Collaboration 130

INSEAD Knowledge

SEPTEMBER 21, 2023

The resilience of an organisation cannot be measured in advance. Crises, by definition, emerge not only from unfamiliar, disruptive and unexpected events but also from the fact that the immediate consequences of such events get entangled and intertwined with the complex dynamics of the organisation. Organisations are intricate systems with various components interacting in diverse ways, making it impossible for any member, including the directors and the CEO, to have a complete picture of the or

Collaboration management 106

Collaboration management Collaboration Ecosystems Government 106

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

IBM Business Partners

SEPTEMBER 6, 2023

Generative AI is powering a new world of creative, customized communications, allowing marketing teams to deliver greater personalization at scale and meet today’s high customer expectations. The potential of this powerful new tool spans the entire end-to-end marketing process, from internal communications and productivity to customer-facing channels and product support.

Partnering capability and readiness 112

Partnering capability and readiness Legal Retail Ecosystems 112

Frost & Sullivan

SEPTEMBER 12, 2023

San Antonio, TX — September 12, 2023 — Frost & Sullivan recently researched the healthcare voice assistant industry and, based on its findings, recognizes Suki AI with the 2023 North American Technology Innovation Leadership Award. Suki is a leading technology company that provides superior artificial intelligence (AI) based voice solutions for the healthcare sector.

Utilities 104

Utilities 104

Jake Jorgovan

SEPTEMBER 18, 2023

The digital world is extremely fast-paced, which makes finding the right advertising agency one of the most important tasks. Why? These full-service advertising agencies will boost your brand's visibility and reach your target audience. And that's crucial. Whether you're a budding startup or an established enterprise, a full-service advertising agency will be your strategic partner in achieving marketing success.

Retail 130

Retail Construction Finance Banking 130

Vantage Partners

SEPTEMBER 12, 2023

What is a holistic leader? We’ve worked with hundreds of organizations implementing leadership development training, and we believe the most effective leaders act along three dimensions: They lead self, they lead others, and they lead the business. One leadership element that cuts across each of these dimensions is the desire to create and nurture wellness.

Collaboration 83

Collaboration 83

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.

Collaboration

ISTO / IEEE

SEPTEMBER 6, 2023

The tapestry of technological advancement is woven with the threads of collaboration, innovation, and standards. Dive into the remarkable journey of consortium-based standards development as Marco Migliaro, the former president of IEEE-ISTO, paints a vivid picture of over five decades of progress and impact. His insights, shared in an engaging video, shine a spotlight on the transformative power of IEEE-ISTO and its enduring legacy.

Alliance management 130

Alliance management Collaboration 130

INSEAD Knowledge

SEPTEMBER 26, 2023

The discussion around remote work — which has dominated news headlines, Slack conversations and water-cooler chats since countries relaxed their Covid-19 guidelines — is only getting more contentious. Many workers wish to continue working remotely in some capacity, while insisting that leaders’ productivity concerns are unfounded. However, some high-profile executives have been vocal about their opposition.

Insurance 104

Insurance Construction Collaboration Government 104

IBM Business Partners

SEPTEMBER 19, 2023

Generative artificial intelligence (AI) burst into the mainstream in 2023, lighting a fire under businesses to integrate enterprise-grade versions into their processes. By 2024, 60% of C-suite executives are planning to pilot or operate generative AI in some way, indicating that generative AI’s public-facing platforms have awakened the world to its groundbreaking capabilities For Communications Service Providers (CSPs) and Network Equipment Providers (NEPs), in particular, generative AI ho

Telecommunications 108

Telecommunications Ecosystems Utilities Engineering 108