Sat.May 20, 2023 - Fri.May 26, 2023

article thumbnail

How to be pirates in the navy

Stellar Partnerships

Steve Jobs famously said it was ‘more fun to be a pirate than to join the navy”. He meant that big bureaucracies are slower to change than start-ups. In Tendayi Viki’s book ‘Pirates in the Navy’ he thinks that it’s perfectly possible for innovators to thrive in a bigger environment and get all of the benefits of scale and support. Corporate partnership executives are just like pirates in the navy.

article thumbnail

What is Alliance Management?

Peter Simoons

During a recent conversation, I was asked what Alliance Management is. A seemingly simple question that goes back to the essence of our profession on which many books have already been written. We had a great conversation about it! Later on, looking at my own website I learned, to my surprise, that in the 13 years of writing this column I have written about many aspects of Alliance Management, but never about the basic question of, “What is Alliance Management?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What separates the next-gen PRM Software Platforms from traditional PRM Software Platforms?

Mindmatrix

While traditional PRM software has been instrumental in managing partner relationships,next-gen PRM software platforms advanced features and capabilities that set them apart from their predecessors. In this blog, we will explore the key factors that differentiate next-gen PRM software platforms from traditional PRM software platforms. By understanding these distinctions, businesses can make informed decisions when selecting a PRM software platform that aligns with their strategic goals and enabl

article thumbnail

Alibaba Pinpoints Partner Empowerment as APAC Opportunity

Channel Insider

Alibaba Cloud is looking to refresh its approach to the channel in a bid to expand its business across Asia-Pacific as it targets 500 global partners in the current financial year. To help get partners working quickly, the company has launched a new training portal. This includes enhanced product and service training and certifications, as well as resources to improve service capabilities.

article thumbnail

AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

article thumbnail

Celebrating 15 Years of Liberty: Empowering Interoperability in the Semiconductor Industry

ISTO / IEEE

As Liberty reaches its 15-year milestone, it is time to celebrate the contributions made by this consortium. Supported by IEEE-ISTO, Liberty has revolutionized the semiconductor industry by fostering interoperability and empowering collaboration among industry leaders. In this article, we review Liberty’s journey and highlight its transformative impact on the field.

More Trending

article thumbnail

IBM Consulting unveils Center of Excellence for generative AI

IBM Business Partners

IBM Consulting has established a Center of Excellence for generative AI. It stands alongside IBM Consulting’s existing global AI and Automation practice, which includes 21,000 data and AI consultants who have conducted over 40,000 enterprise client engagements. The Center of Excellence (CoE) already has more than 1,000 consultants with specialized generative AI expertise that are engaging with a global set of clients to drive productivity in IT operations and core business processes like H

article thumbnail

??PUMA Thailand chooses impact.com and Lodestar Marketing to launch and manage their affiliate and partnerships program

Impact

PUMA is one of the world’s leading sports brands with over 14,000 employees spread over 120 countries. Its mission has always been focused on designing products for the fastest athletes on the planet, enhancing sports such as football, running and training, basketball, motorsports and golf with performance; and sport-inspired lifestyle products. In early 2022, PUMA started operating its Thailand subsidiary to fully penetrate the Thai market by offering a fuller product collection, investment in

article thumbnail

MSP Pricing Guide: How to Price Your Services in 7 Steps

Channel Insider

Managed service provider (MSP) pricing is a critical aspect of your business strategy, defining how you charge clients for your services and impacting overall profitability. To learn how to price your services, you should first understand the common MSP pricing models, including their pros and cons. After that, following key steps to set and establish your pricing while keeping certain tips in mind will ensure that you charge correctly and effectively.

article thumbnail

5 Steps Every Organization Can Take to Beat the Transformation Odds (Part 2) 

Planview Blog

The big idea associated with this blog series is improving your odds of making a transformation stick. In this post, you’ll jump back into the story of a large biotech company undergoing transformation the intelligent way – by leveraging the principles of organizational change management. Put another way, it means they attended, with clear intention, to “the people side of change.

Biotech 52
article thumbnail

How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

article thumbnail

Turning hybrid cloud security into a profit center

IBM Business Partners

As more enterprises move to hybrid cloud environments, hybrid cloud security has become imperative to business growth. According to a 2021 study by the IBM Institute for Business Value (IBV), 80% of executives expected their organizations to operate more than 10 distinct clouds by 2023, up from eight in 2020. “The scale of most enterprise hybrid cloud deployments is so vast and penetrates so deeply that the need for an all-in security culture is absolute,” says Shue-Jane Thompson, ma

Energy 91
article thumbnail

impact.com Continues Momentum in the First Quarter Fueled by Client Growth, New Product Offerings, and Leading Partnership Events

Impact

Q1 highlights include client and partner expansion, new product integrations and features, and more than a dozen industry awards and accolades NEW YORK — May 23, 2023 —impact.com, the world’s leading partnership management platform, announced today the company’s continued momentum in the first quarter, led by expanded client acquisition; new product offerings and integrations; and the company’s sold-out industry and client conference, impact Partnerships Experience (iPX) set for next month in Ne

article thumbnail

The Many Hats of a Family Business

Compass Point

This article is the second in the “20-Year Look Back” series by Tom Garrity, founder and managing partner of Compass Point Consulting, as he shares insights and reflections on two decades of supporting family business owners. If you missed the first post, you can find it here. A family business owner must wear a variety of hats and it can be a challenge knowing which hat to wear and when to keep the business and the family strong.

article thumbnail

Penta Security Applauded by Frost & Sullivan for Safeguarding Applications and APIs from Sophisticated Threats and for Its Market-leading Position

Frost & Sullivan

SAN ANTONIO – May 25, 2023 – Frost & Sullivan recently assessed the web application firewall (WAF) industry and, based on its findings, recognizes Penta Security Systems with the 2023 South Korean Company of the Year Award. The company deploys WAPPLES, its International Computer Security Association (ICSA) Labs-certified WAF, in public cloud environments, such as AWS and Microsoft Azure, and uses its Security-as-a-Service (SECaaS) Cloudbric to support expedited cloud migration processes.

article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

Redefining the consumer experience: Diageo partners with SAP and IBM on global digital transformation

IBM Business Partners

In an era of evolving consumer preferences and economic uncertainties, the beverage industry stands as a vibrant reflection of changing trends and shifting priorities. Despite the challenges posed by inflation and the cost-of-living crisis, a dichotomy has emerged in consumer behavior, where individuals untouched by the crisis continue to indulge in their favorite beverages, while those directly affected pivot towards more affordable luxuries, such as a bottle of something special.

article thumbnail

Why brands should partner with UGC creators to build authentic connections

Impact

Whether showing off the latest drop from a favorite designer or sharing a #GRWM for date night—social media users constantly capture moments with their favorite products to share online. This trend is called user-generated content (UGC), and it’s one of the best ways to show authentic experiences with your brand to a larger audience. That’s because 80 percent of consumers see content posted by other people about a product before purchasing.

article thumbnail

Planview Named a Leader in Strategic Portfolio Management

Planview Blog

We are excited to announce that Planview has been recognized as a Leader in the April 2023 Gartner® Magic Quadrant for Strategic Portfolio Management for the second consecutive year. Planview was named a leader based on its Completeness of Vision and Ability to Execute. Planview is also recognized in the companion research, the April 2023 Gartner® Critical Capabilities for Strategic Portfolio Management and is ranked the highest in all three use cases for Strategic Portfolio Management.

52
article thumbnail

Brand and Retail Participation in Manufacturing Innovation

CGS

Body Over the years, you have undoubtedly heard the stories chronicling large retailers’ decisions to invest in their manufacturing supply chains. Perhaps the most familiar are Walmart's historic commitments to buy products that support American jobs. Sam Walton launched the "Bring it Home to the USA" initiative in 1985, with the world's largest retailer making additional pledges to purchase hundreds of billions of dollars of products made, grown or assembled in America ever since.

Retail 52
article thumbnail

Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

article thumbnail

Configure an IBM Cloud Code Engine application to use custom domains

IBM Business Partners

IBM Cloud Code Engine is a fully managed, serverless platform that runs your containerized workloads, including web apps, microservices, event-driven functions or batch jobs. Code Engine even builds container images for you from your source code. All these workloads can seamlessly work together because they are all hosted within the same Kubernetes infrastructure.

article thumbnail

PTC Applauded by Frost & Sullivan for Delivering ServiceMax Field Service Management Technology that Optimizes Operations of Energy Companies

Frost & Sullivan

San Antonio, TX — May 24, 2023 — Frost & Sullivan recently researched the oil and gas (O&G) field service management (FSM) industry and, based on its findings, recognizes ServiceMax (a PTC technology) with the 2023 Enabling Technology Leadership Award. ServiceMax delivers asset-centric service management software solutions that maximize the productivity, financial impact, and user experience of OEMs, operators, and service providers in asset intensive industries.

Energy 52
article thumbnail

Why marketing leaders need more buy-in to affiliate and influencer channels

Impact

Affiliate and influencer partnerships can both contribute to a full-funnel campaign when set up correctly. Reports estimate affiliate marketing to be worth $15.7 billion by 2024. Conversely, 23 percent of brands devote more than 40 percent of their digital marketing budget to influencer campaigns. But how are marketers spending between these two channels?

Credit 52
article thumbnail

The Importance of Legal Compliance in Michigan Construction Projects

Tishkoff

Legal compliance is a fundamental aspect of every construction project in Michigan. Adhering to applicable laws, regulations, and building codes is not only a legal requirement but also vital for ensuring project success, maintaining safety standards, and minimizing risks. In this comprehensive guide, we will delve into the importance of legal compliance in Michigan construction projects, covering key regulations, permits, and compliance considerations that contractors should be aware of.

article thumbnail

How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

article thumbnail

Strengthening cybersecurity in life sciences with IBM and AWS

IBM Business Partners

Cloud is transforming the way life sciences organizations are doing business. Cloud computing offers the potential to redefine and personalize customer relationships, transform and optimize operations, improve governance and transparency, and expand business agility and capability. Leading life science companies are leveraging cloud for innovation around operational, revenue and business models.

article thumbnail

DCI Indonesia Earns Frost & Sullivan’s 2023 Indonesia Company of the Year Award for Its Highly Differentiated Data Center Solutions

Frost & Sullivan

SAN ANTONIO – May 24, 2023 – Frost & Sullivan recently researched the Indonesia data center services industry and, based on its findings, recognizes DCI Indonesia with the 2023 Company of the Year Award. DCI Indonesia is a data center services provider that leverages cutting-edge technologies to offer pioneering, scalable, and reliable colocation services to customers throughout Indonesia.

Energy 52
article thumbnail

Our top 5 blogs to brighten your day

Remarkable Partnerships

Spring has well and truly sprung, and it seems like the perfect time to take a look back at our favourite blogs from my first year at Remarkable partnerships. Everything from setting up your first transformational partnerships to being inspired by other great success stories. 1.  From reactive to proactive What we love about our  5 insights from a first transformational partnership  blog is it highlighting 5 clear tips on what is required to be ready for a partnership.

article thumbnail

How SaaS Helps Drive Digital Transformation for SMEs

TRG Blog

Software as a Service (SaaS) solutions have become increasingly popular for small and medium-sized enterprises (SMEs) looking to streamline their business operations and improve productivity. They offer businesses access to not only relevant, real-time insights but also opportunities and advanced tools to innovate faster, just like larger players in the market.

52
article thumbnail

How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

article thumbnail

How Red Hat OpenShift on AWS (ROSA) accelerates enterprise modernization initiatives on cloud, delivering business application innovation

IBM Business Partners

When it comes to driving large technology transformation on Cloud, leveraging existing investments, and optimizing open innovation within the larger ecosystem with a hybrid cloud platform, IBM Consulting™ offers several learnings to help organizations address the architecture and technology challenge. Consider large financial services organization going through core banking modernization.

Banking 72
article thumbnail

BrightInsight Named 2023 Global Company of the Year by Frost & Sullivan for Enabling Better Patient Outcomes with Digital Solutions

Frost & Sullivan

SAN ANTONIO, Texas – May 23, 2023 – Frost & Sullivan recently analyzed the healthcare Internet of Things (IoT) solutions industry and based on its findings, recognizes BrightInsight , a software-as-a-service (SaaS) provider accelerating compliant digital health innovation, with the 2023 Global Company of the Year Award. BrightInsight partners with biopharma and medtech companies to rapidly build, maintain, and scale compliant companion apps, Software as a Medical Device (SaMD) solutions, alg

article thumbnail

The Role of a Michigan Construction Lawyer in Construction Defect Claims

Tishkoff

The Role of a Michigan Construction Lawyer in Construction Defect Claims Construction projects in Michigan can encounter various challenges, and one significant issue that often arises is construction defects. These defects can range from design flaws and faulty workmanship to material defects and building code violations. When faced with such defects, it is vital to understand the critical role that a Michigan construction lawyer plays in handling construction defect claims.