Sat.Nov 06, 2021 - Fri.Nov 12, 2021

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3 Things Vendors Can Do to Drive Partner Engagement

Mindmatrix

Driving partner engagement is one of the key challenges vendors face when dealing with their partner ecosystem. Partner engagement is a critical element for the success of the channel sales model. This SiriusDecisions research brief talks about the 3 things that vendors can do to drive partner engagement. They are: .

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Innovation Is Everyone’s Business

INSEAD Knowledge

Offering employees the tools and motivation to create ideas is the key to an innovative organisation.

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The World is in Transformation

Peter Simoons

The world we live in is in transformation and the Covid pandemic has turned it upside down! Supply chains have become a logistical nightmare, containers appear to be on the wrong side of the world, ships are queuing up waiting to enter main harbours and gas and oil prices are at an all-time high. That list is far from complete, but you doubtless recognise the situation!

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Time to rethink volunteering

Stellar Partnerships

What’s the first thing you did after lockdown ended? Some people headed straight to the pub. But it wasn’t the lack of booze during lockdown that drove people to queue outside a bar at 8am; it was the opportunity to do it with friends. The long months have taught us a lot about what’s really important. What we’ve craved is companionship, connection and belonging with our co-workers, friends and families.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Top B2B Podcasts for Marketing, Sales & Leadership in 2021

Jake Jorgovan

It’s critical for those in marketing, sales, and leadership positions to continually increase their knowledge, but who has time for courses, or reading articles and books? Unlike text resources, podcasts allow you to learn while doing other things, so you save time. B2B podcasts help your team improve their sales, marketing, and leadership abilities.

More Trending

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Not self but team — thoughts on Veterans Day from impact.com’s CEO

Impact

I remember my first day of boot camp: it involved a late-night airport pick-up, a shorn haircut, and a loud banging on a trash can, courtesy of our company commander, to wake us up after one hour of sleep. I was 18 years old, standing at attention in front of my bunk, one of more than 100 enlisted sailors bracing for the two months of training. Our commanding officer had us line up and take steps forward for every requirement we met, asking us, “Can you swim?

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Axalta named Frost & Sullivan’s 2021 Global Commercial Vehicle Coatings Company of the Year

Frost & Sullivan

SAN ANTONIO, TX. – November 11, 2021 – Based on its recent analysis of the global commercial vehicle coatings industry, Frost & Sullivan recognizes Axalta with the 2021 Global Commercial Vehicle Coatings Company of the Year Award. The company was recognized for developing innovative coatings, which address the evolving needs of OEMs in designing lighter-weight vehicles and exterior components.

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Top B2B Podcasts for Marketing, Sales & Leadership in 2021

Jake Jorgovan

It’s critical for those in marketing, sales, and leadership positions to continually increase their knowledge, but who has time for courses, or reading articles and books? Unlike text resources, podcasts allow you to learn while doing other things, so you save time. B2B podcasts help your team improve their sales, marketing, and leadership abilities.

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Pushing the Limits: The story of Teijin’s Open Innovation & Behind the Scene

Agorize

Th e Teijin Group was established in 1918 as Japan’s first rayon manufacturer, and has ceaselessly transformed itself for over 100 years. The Group operates in three different business fields: Materials, Healthcare and IT, making it one of the most unique textile and chemical manufacturers in the world. In a time of rapid change, Teijin has been actively engaged in open innovation to create new value.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Strategic Planning & Business Development Through Foresight

Hype

This is the sixth blog post in HYPE’s series on the ten most often-asked questions about strategic foresight. While the fifth post offered a step-by-step process for scenario planning to prep your organization for the future, this post elaborates how foresight can inform business model, people & organization development.

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Frost & Sullivan Reveals Opportunities and Challenges for Industrial Cybersecurity in a Digitized World

Frost & Sullivan

Webinar will explore how IT/OT teams can align to deliver on business and digital transformation goals without compromising on cybersecurity. FOR IMMEDIATE RELEASE. Press Contact: Melissa Tan. Frost & Sullivan. P: +65 6890 0926. E: melissa.tan@frost.com. SAN ANTONIO – Nov. 9, 2021 – The rapid application of the Internet of Things (IoT) has increased connectivity across cyber and physical systems to enable smart cities, smart manufacturing, and Industry 4.0.

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Channelnomics’ Larry Walsh on the 7 Truths About the Channel’s Long Tail

The 2112 Group

Channelnomics’ Larry Walsh discusses the debate around the true value of the channel’s long tail and explains some of the misconceptions about this cadre of partners. By definition, the long tail is a collection of partners that contribute little and are considered low-value on an individual level but generate a large sum of revenue collectively. In practice, the long tail is a concept that few in the channel completely understand and even fewer know how to address.

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Ultimate guide to SaaS affiliate marketing

Impact

Thousands of business-to-business (B2B) software as a service (SaaS) solutions compete for customers, and more are launching every day. Forrester’s principal analyst, Jay McBain, notes how the software industry has exploded, going from 10,000 to 100,000 companies in just a decade. He expects the number of software companies to grow to a million over the next 10 years.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Seamless integration with Chrome and Outlook so you can add a more personal touch to lead interaction

Mindmatrix

Send emails using your browser or Outlook and still have the results tracked as Mindmatrix integrates seamlessly with Chrome and Outlook helping you add a more personal touch to your interaction with leads. Once logged in via the plug-in, you will receive all notifications on your email account without having to log into your Mindmatrix account. This integration allows you to synchronize your email contacts, group contacts, new recipients and tasks to the Mindmatrix account.

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EdgeConneX Lauded by Frost & Sullivan for Delivering a Full Spectrum of Data Center Solutions to Its Customers

Frost & Sullivan

SANTA CLARA, Calif. — November 9, 2021 — Based on its recent analysis of the North American Edge Data Center Industry, Frost & Sullivan recognizes EdgeConneX with the 2021 Frost & Sullivan Competitive Strategy Leadership Award for building pioneering and effective data centers that support next-generation technology. EdgeConneX builds and operates trendsetting data centers that empower local and global companies with its superior service and strong innovative culture.

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What Will Customer-Centric Organizations Be Focusing On for the Next 3 Years?

ITA Group

What Will Customer-Centric Organizations Be Focusing On for the Next 3 Years? Being customer-centric means focusing on providing a positive customer experience before and after the sale in order to drive repeat business, enhance customer loyalty and improve business growth. However, a customer-centric approach requires more than good customer service.

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The Circular Economy: From Enthusiasm to Realism

INSEAD Knowledge

Circularity for circularity’s sake is not the goal – sustainability is.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Create powerful, personalized print (PDF) marketing and sales materials using pre-approved templates

Mindmatrix

Powerful, personalized print marketing with Mindmatrix. Mindmatrix offers powerful print marketing tools that help you generate personalized print marketing and sales materials easily. Like all the other sales and marketing assets in Mindmatrix, print materials can be personalized, to reflect sender attributes (name and contact information) as well as for the recipients–based on their attributes (name, location, area of interest, etc.,) or actions (link clicks, whitepaper downloads, sign-u

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Innovative Digital Identity Solutions will Redefine Security and Identity Recognition by 2030, Finds Frost & Sullivan

Frost & Sullivan

San Antonio – Nov.11, 2021 – Frost & Sullivan’s recent analysis on digital identity solutions finds that progressive advancements in blockchain technology, artificial intelligence and biometric systems have led to the creation of unique and sophisticated digital ID global solutions. Driven by identity theft, security threats and digital transformation initiatives by governments and private sectors, areas that will greatly benefit include e-banking, e-government, digital transactions, m

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4 Ways to Go Beyond the Trip for Your President’s Club

ITA Group

4 Ways to Go Beyond the Trip for Your President’s Club. Making it to the prestigious ranks of the President’s Club takes a lot of hard work and determination, which is why you want to reward those most dedicated employees with memorable experiences that are not soon forgotten. When it comes to motivation, a President’s Club program functions a bit differently—more as a recognition program rather than an incentive program.

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CenterPoint Membership Benefit #7: Reporting and Data Analysis

CenterPoint Group

Our data analytics team uses your data to identify spend patterns and price trends to find price optimization opportunities. We continuously improve terms and conditions of our contracts, so that our Members realize savings every year they buy through one of our programs.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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TD Synnex Brings Qualys Security Platform into Its Portfolio

Channel Insider

Global IT distributor TD Synnex is adding the Qualys security and compliance platform to its growing list of cybersecurity solutions it offers to resellers, MSPs and managed security service providers (MSSPs). The services firm, which was created this year through the $7.2 billion merger of Synnex and Tech Data, will now include the cloud-native Qualys Cloud Platform, which includes Qualys’ Cloud Agent for enabling organizations to bring together their security and compliance solutions ont

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Quick Commerce, Funding Rounds and Industry Convergence Enabling Rapid Growth of Last-mile Food and Grocery Delivery Market

Frost & Sullivan

SAN ANTONIO – Nov. 09, 2021– Frost & Sullivan’s recent analysis of the global last-mile food and grocery delivery market finds that an influx of new tech-savvy startups with unique business models and services are disrupting the supply chain ecosystem. With instant deliveries and user experience becoming critical value differentiators, firms are exploring new technologies and services.

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A Sign of the Times: The ESG Buyback

INSEAD Knowledge

Using ESG sensitivities to market financial products.

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The Marketplace Leader’s Guide to AWS re:Invent 2021

Tackle.io

We’re excited for a jam-packed week of in-person sessions, virtual sessions, great networking, and parties at AWS re:Invent in Las Vegas, NV! Everything kicks off on Monday, November 29th, and runs through Friday, December 3. We know there’s a lot to take in at the event each year, so we combed through the agenda to break down the best sessions for those interested in Cloud Marketplaces.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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MarketSource Employee Spotlight: Myraio Mitchell

Market Source Inc

Rising from financial hardship to a wildly successful finance coach, Myraio Mitchell sets a great example in his role on the MarketSource accounting team. Read his ‘rags to riches’ story. The post MarketSource Employee Spotlight: Myraio Mitchell appeared first on MarketSource.

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Frost & Sullivan Asia-Pacific Survey Outlines Key IT and Security Trends Impacting Enterprises

Frost & Sullivan

Study provides an assessment of the security considerations and key imperatives for Singapore organizations. SAN ANTONIO – Nov. 11, 2021– In collaboration with the ISACA Singapore Chapter, Frost & Sullivan’s Security Practice has conducted an end-user survey, 2021 ISACA-Frost & Sullivan Survey: The Singapore Cybersecurity Landscape , with 78 ISACA thought leaders.

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If We Want Platforms to Think Beyond Engagement, We Have to Know What We Want Instead

Partnership on AI

Share. Our Blog. /. Content Targeting and Ranking. If We Want Platforms to Think Beyond Engagement, We Have to Know What We Want Instead. Claire Leibowicz, Connie Moon Sehat, Adriana Stephan, Jonathan Stray. November 10, 2021. Content Wrapper. Click here to start editing. -->. The post If We Want Platforms to Think Beyond Engagement, We Have to Know What We Want Instead appeared first on Partnership on AI.

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