CoSell
JANUARY 7, 2021
Partnerships can come in all different forms and sizes, and alliances between different sized companies can have many positive benefits. Of course, it gets you thinking. Why would a start-up appeal to a larger enterprise? And, why would a larger enterprise appeal to a start-up? Let’s take a closer look at the dynamics. Once you’ve got these in mind, it’s a lot easier to spot truly collaborative opportunities.
Peter Simoons
JANUARY 3, 2021
Happy New Year! 2020 is officially over. Whether it was a positive year for you or not, we’ll all remember it as a year that made history. For the first time in many years something from the “outside” affected us all, no matter where we live – it touched all of our lives. Many people will feel relief that this remarkable year is over. Somehow, with the start of a new year we subconsciously believe that we can start all over again, with a clean slate.
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PartnerTap
JANUARY 5, 2021
It’s finally here the solution to the challenges that all enterprises face when scaling their ecosystems. This is the third, and final, installment to our three-part series on how to scale revenue-generating partnerships. You can find the first article, and the first challenge, in the series here. Find the second article here. Our Partner Revenue – Generating Expertise.
Partner Path
JANUARY 7, 2021
Welcome to 2021! Boy am I excited to see the calendar turn over. There’s been so much up and down in the news for the last nine months I can barely keep track.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
CoSell
JANUARY 5, 2021
“How can you improve growth?” In every partnership, growth questions are on everyone’s mind. How can you drive sales growth? How can you grow profits? How can you increase growth from your sales force? How can you help new sales people achieve the exceptional results of top performers? Hunting For Growth I’m sure you’ve got a set of growth questions that are constantly on your mind.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
INSEAD Knowledge
JANUARY 4, 2021
There’s no magic formula for servant leadership, but there are a few common misconceptions about what it means to put your team’s needs first.
Frost & Sullivan
JANUARY 6, 2021
Higher demand for connectivity, autonomous driving, and electric vehicles will increase the need for new testing equipment across industry verticals. Santa Clara, Calif. – January 7, 2021 – Frost & Sullivan’s recent analysis, IoT and Hi-speed Communication Powering the Global Electronic Test and Measurement Market, 2020 , forecasts that the advancement of 5G and the implementation of Internet of Things (IoT) technology will help the market reach $18.94 billion by 2025, despite a slight decli
Crossbeam Blog
JANUARY 5, 2021
An agency partner directory is a matchmaking tool that helps customers discover approved and vetted agencies, specialists, and/or freelancers that deliver consulting, customization, implementation, and/or development services for your product.
COO Alliance
JANUARY 7, 2021
Body language, both good and bad, is very important for all business leaders to understand and utilize. When you cultivate good body language you create a more welcoming work environment with happier employees. It doesn’t matter if you’re a COO, a CEO, or even just the guy who is in charge of delivering mail to the office. No matter who you are, your body language matters.
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
INSEAD Knowledge
JANUARY 6, 2021
When it comes to making a difference, thinking “bigger is always better” leads to tunnel vision – especially for social enterprises.
LaVoie Health Science Blog
JANUARY 7, 2021
BOSTON & NEW YORK – January 7, 2021. (BUSINESS WIRE)–LaVoieHealthScience (LHS), an integrated investor and public relations consulting agency focused on advancing health and science innovations, today announced an updated team roster, expanding its integrated communications services including strategy consulting, business development and investor relations, corporate communications, and public relations.
Mindmatrix
JANUARY 7, 2021
Mindmatrix’s asset scoring, rating and feedback feature lets you gauge the popularity of your sales and marketing assets. Asset rating and feedback. Mindmatrix offers an objective and reliable system to secure feedback and rating of your sales and marketing assets from the end-users. Mindmatrix not only tracks the performance of the assets used by your salespeople and channel partners, but also allows them to rate the asset for effectiveness.
Frost & Sullivan
JANUARY 7, 2021
Based on its recent analysis of the global digital manufacturing platform market for aerospace & defense, Frost & Sullivan recognizes iBASEt, Inc. with the 2020 Global Company of the Year Award. The company’s modular solution, Solumina, is an integrated digital operations suite and management platform that enables a single paperless system for complex and highly regulated discrete industries such as aerospace & defense.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
INSEAD Knowledge
JANUARY 5, 2021
When there’s increased turbulence, delegating power improves sales and productivity, boosting a firm’s chance of survival.
TRG Blog
JANUARY 4, 2021
As a traveller, don't we all wish the hotel onboarding process, door unlocking, room services, in-room amenities usage can be carried out digitally, seamlessly, without waiting in line or encountering awkward greetings.
Mindmatrix
JANUARY 7, 2021
Make your marketing campaigns powerful, quick and easy with Mindmatrix’s marketing tools that work to keep your brand on top of your prospect’s minds, always. Mindmatrix offers a wide range of marketing tools that help you build powerful marketing campaigns that . You can run on-behalf of your channel partners and salespeople to generate leads for them.
The 2112 Group
JANUARY 4, 2021
The name change reflects the evolution of our mission and services to our valued clients. By Larry Walsh. Sports teams retire the jersey numbers of their legends, immortalizing their achievements and contributions. We’re doing the same. We’re hanging up the “2112” jersey and consigning the number to history. From now on, we’re “Channelnomics,” a brand that reflects our products and services, which provide our clients with insightful research, informed st
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
INSEAD Knowledge
JANUARY 3, 2021
The tough lessons of 2020 will provoke two major developments in B2B, having to do with technology and people.
COO Alliance
JANUARY 3, 2021
Our guest today is Jonathan Saunders who is the COO for SunCulture, an innovative Africa-based agritech company. SunCulture develops and commercializes life-changing technology to solve the biggest daily challenges of the world’s 570M smallholder farming households. Jonathan has a track-record in building infrastructure for growth stage organizations that leads to institutional and governmental investments. .
Mindmatrix
JANUARY 7, 2021
Know which asset to use at what time with Mindmatrix’s asset recommendation feature. Salespeople and channel partners spend a lot of time looking for the right assets to share with prospects when instead, they should be selling. And what’s worse, in the end, it is difficult to say whether the right asset was located and shared with the prospects and whether it was effective.
Frost & Sullivan
JANUARY 5, 2021
A Multi-cloud environment is the usage of various cloud models including public cloud (hyper-scalers and regional), private cloud (hosted and on-premise), and bare metal (co-location and on-premise); leveraging the advantages of each cloud model and enabling data and application exchanges between them. Usage of more than one public cloud through a single platform is also a multi-cloud environment.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Managed Services Platform
JANUARY 7, 2021
Every year Managed Services Platform publishes a report about the state of the vCIO. We summarize the experiences of the largest vCIO community in the world. We’re not just interested in the major trends in the technology space, but how those impacted the vCIO role and responsibilities.
Thinkers 50
JANUARY 6, 2021
Inside a 1,000-person call center, I listened to the buzz of employees answering thousands of incoming calls. Maersk, the world’s largest shipping company, occupying a whopping 21 percent of all global trade, had asked me to explore why their NPS seemed to be in freefall, so I launched a thorough investigation into every customer touch point: forms, calls, pickup, delivery.
Mindmatrix
JANUARY 7, 2021
One of the core areas of Partner Relationship Management (PRM) is measuring channel partner performance. This is important because you can’t identify the gaps in your partner’s performance and fix those if you don’t have the means to measure their performance objectively. When it comes to channel partner performance measurement, often vendors emphasize on sales revenue.
Frost & Sullivan
JANUARY 6, 2021
Frost & Sullivan experts present key trends and strategic recommendations for the global fintech market. Santa Clara, Calif. – January 6, 2021 – The COVID-19 pandemic has certainly upended the financial services industry (FSI), but the overall impact it has had around the globe – on people, businesses, and the economy – is massive. The FSI has remained strong through 2020, but has readied itself for what is next.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Planview Blog
JANUARY 6, 2021
What does it take to expand Agile practices into business teams like marketing? That’s the question that host Tim Shisler asked a panel of Agile experts in a recent series on the SAFe Business Agility Podcast. Our own EVP and Chief Marketing Officer Cameron van Orman joined author Jim Ewel and Melissa Reeve, VP of Marketing at Scaled Agile, to share their thoughts on the similarities and differences between Agile transformations in technology and marketing.
ITA Group
JANUARY 5, 2021
How Parents Can Mitigate Stress While Working From Home. Even if you’ve worked from home for years and have the perfect work-at-home setup, your plan probably never included family members clamoring to be online at the same time. And since everyone might be at home unexpectedly, you need a new work-at-home plan—fast. One day they were working at an office, and the next they’re at home for what seems like an indefinite period of time.
Mindmatrix
JANUARY 7, 2021
Reduce the complexities of brand management with Mindmatrix. Given the large number of platforms on which you interact with prospects, brand management becomes a challenge. Every new platform comes with another risk of distorting your brand image. Mindmatrix can reduce the complexities of brand management that arise from using multiple touch-points by making it easy to manage your brand consistently across all marketing and sales channels including web, print, presentations, email and social med
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