Partner Path
DECEMBER 13, 2023
Here's a checklist of 10 mistakes we see people make in designing and running a partner program. For context, details, possible fixes and some friendly banter, watch the video here.
Be Partner Ready
DECEMBER 11, 2023
It’s not that I don’t like Christmas. It just doesn’t like me. When I was little, about 8 years old, I awoke early on Christmas Day to discover the wreckage of our tree and presents (what was left of them) strewn around the lounge. At first we blamed the cats, but then realised, to our growing horror, that we’d been burgled. After the initial shock, we all got angry and my older sister pronounced that Santa wasn’t real and that reindeers didn’t eat the cookies
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Jake Jorgovan
DECEMBER 15, 2023
Businesses in today’s job market grapple with the challenge of finding and retaining top talent amidst a sea of competition and changing employee expectations. If you're seeking innovative and effective recruiting strategies to stay ahead in this competitive environment, you've come to the right place. This article discusses: Key reasons you need advanced recruiting strategies 5 step-by-step methods to implement them Insider tips We’ll even build our own example, so keep reading below.
Stellar Partnerships
DECEMBER 10, 2023
In the lead up to Christmas my children were super alert to any presents hidden in the house. They paid lip service to the idea of Santa visiting, preferring to play along in case the pipeline of presents dried up. I had to get creative with hiding spaces, especially when they graduated to things on wheels. We know it’s been a challenging year for non-profits and you’re hunting down hidden revenue opportunities like a beagle sniffs out truffles.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
PartnerTap
DECEMBER 14, 2023
TLDR: Run a Partner Shuffle Co-Sell Play with PartnerTap Are your partner managers or channel account managers moving around and getting new partners in Q1? Is Q1 typically a slow start where the team waits for their new assignments and gradually builds rapport? Turn Q1 from a get-to-know-each-other quarter to a data-driven pipeline-sourcing quarter for your PAMs and your partners.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
Jake Jorgovan
DECEMBER 15, 2023
Navigating the complex landscape of modern healthcare requires expertise and strategic guidance. Therefore, hospitals and health systems are increasingly turning to specialized consultants and consulting firms for this critical support. These entities provide invaluable insights and solutions, tailoring their services to meet the unique challenges faced by healthcare institutions.
IBM Business Partners
DECEMBER 11, 2023
With the rapid advancements in cloud computing, data management and artificial intelligence (AI) , hybrid cloud plays an integral role in next-generation IT infrastructure. Enterprise-level businesses rely on hybrid cloud solutions to run critical workloads from anywhere by combining and unifying on-premises, private cloud and public cloud environments.
PartnerTap
DECEMBER 13, 2023
TLDR: RUN A NEW TERRITORIES SALES PLAY WITH PARTNERTAP Is your Q1 sales productivity tanked by territory changes? Do your reps spend the whole quarter just trying to get to know their new accounts? We’ll share how to turn Q1 from a dead quarter to your sales teams’ best quarter ever with quick wins and strong new pipeline sourced and accelerated by partners.
INSEAD Knowledge
DECEMBER 11, 2023
Actions tend to be judged based on some set of expectations, standards or thresholds. For example, managers may set sales targets that employees must achieve before getting a bonus; parents may establish ground rules that children need to abide by before rewarding or punishing them; and content moderators may let social media users commit a certain number of rule breaches before permanently banning them.These common associations between actions and thresholds imply that there are two distinct st
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The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.
Jake Jorgovan
DECEMBER 13, 2023
How much should you expect to spend on an executive search firm ? You know these firms can make a huge difference when it comes to connecting with the perfect candidate for your latest role… but they don’t always come cheap. This guide is designed to give you a better understanding of the pricing structures and fees associated with executive search firms, so you can plan your budget and make an informed decision that won’t break the bank.
IBM Business Partners
DECEMBER 13, 2023
Derived from the Greek words for “hidden writing,” cryptography is the science of obscuring transmitted information so that it may only be read by the intended recipient. The applications of cryptography are endless. From the quotidian end-to-end message authentication on WhatsApp to the practical digital signatures on legal forms or even the CPU-draining ciphers used for mining cryptocurrency , cryptography has become an essential aspect of our digital world and a critical cybersecu
TRG Blog
DECEMBER 15, 2023
The international school landscape has never been more competitive. In Bangkok for example, where I am based, there are almost 80 international schools with new establishments opening every year, meaning that the competition to attract and retain parents - and the best teachers - is intense. This makes the school marketing team’s job more challenging than ever, as they try to cut through the noise and get their message to the right audience.
INSEAD Knowledge
DECEMBER 11, 2023
Networking can feel a bit scary for many people. For human social relations, small is often beautiful. After all, for a lot longer than modern civilisation has existed, humans lived in small, close-knit hunter-gatherer groups of about 150 individuals. In these groups, we felt safer. We had the capacity to know those around us reasonably well, and to be aware of how they knew each other (which helped us navigate socially).
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Jake Jorgovan
DECEMBER 13, 2023
In talent acquisition, one debate endlessly rages on — is it better to do your recruiting in-house or outsource to an executive search firm? As a business leader or HR professional, understanding the advantages and drawbacks of executive search and in-house recruiting is key when making informed hiring decisions. You’re on the right page to make sense of that.
Channel Insider
DECEMBER 14, 2023
Broad-service MSP First Focus has closed its sixth acquisition in the past three years and is signalling to the market that it intends to accelerate growth through further acquisitions. The company, whose services include IT support, virtual CIO, security, cloud, UC, applications, and professional services, announced that it has acquired Rock IT – another MSP that specialises in end-to-end infrastructure services.
IBM Business Partners
DECEMBER 14, 2023
A cybersecurity strategy is not solely about managing risk across a business’ IT infrastructure. The stakes are especially high for organizations in highly regulated industries because they can be exploited through their digital supply chain, giving hackers access to consumers’ valuable and sensitive data. Consequently, these data breaches can rattle customer trust and the confidence of regulators. When done correctly, cybersecurity can be a strategic initiative that supports
Planview Blog
DECEMBER 12, 2023
Historically, companies had two approaches to deriving value from data. Some companies used a grassroots approach, where individual people and teams mined their own data stores for insights as needed. Other companies—usually larger ones—followed more of a “big-bang method,” in which the company formed a dedicated team to aggregate, prepare, and share data.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Jake Jorgovan
DECEMBER 12, 2023
Quantum computing offers solutions to complex problems that traditional computers struggle with. As this cutting-edge technology continues to evolve, it's becoming increasingly important for businesses and research institutions to understand and harness its potential. This article explores 10 of the top quantum computing consultants and consulting firms, highlighting their roles in shaping the future of computing.
Impact
DECEMBER 11, 2023
In just three years, Khabe Lame became the most followed creator on TikTok with 2.4 billion likes and 162 million followers. And get this, he’s never uttered a single word in his videos. There’s more than meets the eye when it comes to the impact influencers have. Investing in influencer marketing for your next campaign might just be the game-changing move your brand needs.
IBM Business Partners
DECEMBER 13, 2023
Conducting the best customer service strategy today requires organizations to invest in several customer service types. This way, organizations can ensure their customer base receives answers to their problems in the format they prefer. Customer service is an integral part of the customer experience. It has increasingly become an omnichannel discipline where every customer prefers to communicate on varying channels.
Planview Blog
DECEMBER 13, 2023
Organizations are always looking for new ways to reduce costs and improve efficiency, even during the best market conditions. When faced with economic pressure, there’s an even greater need for these companies to capitalize on opportunities that enable them to maximize revenue. This is one of the reasons why an increasing number of organizations are diversifying their service offerings throughout the customer lifecycle.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Jake Jorgovan
DECEMBER 12, 2023
If you’re trying to build a more diverse and inclusive company, a good place to start is by working with an executive search firm that prioritizes DEI (diversity, equity, and inclusion). First, it’s useful to understand the real, concrete steps executive search firms are using to embrace diversity and inclusion. In this article, that’s what you’ll learn.
Frost & Sullivan
DECEMBER 13, 2023
San Antonio, TX — December 13, 2023 — Frost & Sullivan recently researched the SSPM industry and, based on its findings, recognizes AppOmni with the 2023 Global Company of the Year Award. AppOmni is a California-based company focused on providing superior SaaS security solutions for global enterprises through a unique SSPM offering that addresses the SSPM industry’s most pressing security gaps.
IBM Business Partners
DECEMBER 14, 2023
In today’s digital age, the threat landscape continues to evolve and organizations are increasingly vulnerable to cyberattacks. To combat these ever-growing risks, the concept of cyber resiliency has gained significant importance. Cyber resiliency refers to an organization’s ability to prepare for, respond to, and recover from cyber threats while maintaining the continuity of operations.
INSEAD Knowledge
DECEMBER 14, 2023
New research by INSEAD faculty explores the influence of terminology in consumer confidence, the value of having access to competitor information and a cost-effective solution to limiting panic-based runs in the financial system. There are also papers on the negative impact of regulation on innovation and a historic analysis of the progress made to tackle gender bias in hiring over the last 40 years. 1.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Jake Jorgovan
DECEMBER 12, 2023
"Luck is what happens when preparation meets opportunity." - Seneca The world of casinos and gambling is not just about chance; it's a complex industry where strategy, knowledge, and foresight play crucial roles. Consulting firms and expert consultants in this sector provide critical insights and guidance, helping businesses navigate the intricate landscape of gambling and casino operations.
TRG Blog
DECEMBER 12, 2023
Our previous article has emphasised the impacts of Accounts Payable (AP) on vendor relationships, and a well-managed AP can enable companies to take advantage of vendor payments.
IBM Business Partners
DECEMBER 12, 2023
Managing data is difficult. In today’s hybrid cloud environments, data is spread across a large and complex data fabric encompassing on-premise storage and cloud infrastructure. This can lead to data becoming siloed and difficult to manage. With the ever-present threat of cyberattacks, it is more important than ever to ensure you have full visibility over your data storage and a simple way to configure your data for extreme resilience.
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