Imploding sports sponsorships: 3 lessons
Stellar Partnerships
DECEMBER 5, 2022
There is something very interesting going on in sports sponsorships this year. Unless you’ve banned yourself from all media in Australia, you would have heard about Hancock Prospecting pulling its funding of Netball Australia. Donnel Wallam expressed her concern about wearing a uniform with the Hancock Prospecting logo. Why? Because of comments made by Gina Rinehart’s father in the 80’s.
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