Sat.Sep 30, 2023 - Fri.Oct 06, 2023

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3 Tips to Organize Your PRM

Partner Path

Provide a better partner experience by showing some TLC to your PRM system. You would be shocked to know the variety of partner portal and PRM systems I’ve worked on, but one thing remains the same: the need for organization. There are many components to a PRM system: the back end, the front-end, the bi-directional sync to multiple other systems. On top of that, there are different individuals, business units and management levels that must come together to ensure a well-updated, easy-to-use, on

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Go Beyond Random Acts of Co-Sell

PartnerTap

Does your sales team co-sell with partners? If so, to what degree, and with how many partners? Some companies like Microsoft and SAP Concur have very sophisticated co-selling motions with their top partners. Others are just starting their partner-first journeys. Then there are companies like Lumen, HPE, LastPass, and LightEdge that are disrupting their markets with co-sell first programs and heavy investments in co-sell automation platforms.

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3 secrets of successful organisations

Stellar Partnerships

There is more to life than money. Ask any diehard Collingwood or Penrith Panther fan over the weekend if they would have traded their match ticket for money. I bet most of them would have opted to be in the stadium and share the jubilant celebrations of their team’s victory. When organisations ask partnership people to focus on bringing in corporate money, they miss the point.

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Partnership Strategies to Spur Electric Vehicle Fleet Management Market in North America and Europe

Frost & Sullivan

Collaborations centered around integrated smart charging and battery analytics set to open up exciting growth prospects. The shift of commercial fleets from conventional fuel powered vehicles to electric vehicles (EVs) across North America and Europe will be accompanied by both challenges and opportunities. The transition will compel fleet managers to navigate unfamiliar terrain: fleet right sizing, charging infrastructure assessment, fleet operations and scheduling, charger and grid management,

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Common Grounds: Unleashing innovation and growth through partnership

IBM Business Partners

At IBM, we believe we can make greater progress together. Our purpose is to be the catalyst that makes the world work better—and our partners are key to this mission. Together with our partners and clients, we work to solve the most complex challenges with AI and hybrid cloud. Last year, we launched our “ Common Grounds ” video series to showcase the value of partnership and how we’re better together.

More Trending

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Partnership on AI Appoints Apple’s AI Research Director as Board Chair

Partnership on AI

Share Our Blog / Blog Announcements Partnership on AI Appoints Apple’s AI Research Director as Board Chair PAI Staff October 4, 2023 Content Wrapper Click here to start editing --> Content Row Click here to start editing --> Jerremy Holland Succeeds Microsoft’s Eric Horvitz to Continue Growing Non Profit’s Multistakeholder Community; Adds Newly Designated Vice Chairs from the BBC and Meta SAN FRANCISCO – October 4, 2023 – Partnership on AI , a multistakeholder non-profit repres

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Up the Ante with AI: Boost Agent Productivity, Ignite Customer Joy!

Frost & Sullivan

Contact Centers at Crossroads Agents in contact centers across sectors are struggling to deal with burgeoning call volumes and irate customers impatient with long wait times and the need to repeat themselves. Frantically navigating multiple screens or applications to access different channels/databases, agents are hard-pressed to deliver swift, first-call resolution.

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IBM and ESPN use AI models built with watsonx to transform fantasy football data into insight

IBM Business Partners

If you play fantasy football, you are no stranger to data-driven decision-making. Every week during football season, an estimated 60 million Americans pore over player statistics, point projections and trade proposals, looking for those elusive insights to guide their roster decisions and lead them to victory. But numbers only tell half the story. For the past seven years, ESPN has worked closely with IBM to help tell the whole tale.

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Why The Human Touch Is Still Vital in AI Digital Marketing

SEO Magazine

In AI digital marketing, you may think technology reigns supreme. Yet, there’s a secret element that boosts success rates: human interaction. Don’t overlook its value! Fostering personal connections can significantly enhance your campaign effectiveness. With genuine engagement and tailored messaging, consumers feel valued, not just another data point in an algorithmic sea.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Digital Transformations Are Crucial to Optimizing Innovation Value

Planview Blog

Speed in delivering high-value innovations is a critical differentiator that can make or break companies. According to a Boston Consulting Group report, companies prioritizing innovation—arriving first to market with new and relevant ideas—outperform the MSCI World Index on shareholder return by 3.3 percentage points per year. As technologies evolve and disruptions become an ever-growing presence of the business landscape, one of the best ways to improve the quick delivery of high-value innovati

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ClearPoint Strategy: AI OKR Software

ClearPoint Strategy

The software solution for businesses seeking strategic success.

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Operationalize automation for faster, more efficient incident resolution at a lower cost

IBM Business Partners

IT is under enormous pressure. The expectation is 24/7/365 performance while also delivering increasingly better customer experiences at the lowest possible cost. The reality is that it’s difficult to keep apps performing as designed, especially in modern, cloud-native environments with microservices and Kubernetes. Cloud costs are out of control, and teams spend too much time fixing instead of innovating.

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How to Create Killer Content With SEO GPT in Minutes

SEO Magazine

In today’s SEO landscape, creating content that not only captivates your audience but also ranks high in search engine results is a constant challenge. But what if you could unlock the secret to crafting killer content in just minutes while achieving SEO excellence? In this guide, we’re going to discuss another powerhouse feature inside our SEO GPT tool that will transform your content creation process.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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David’s Work Saves Lives

Market Source Inc

Recall Repair Specialist David Castro saves lives every day as part of his role replacing faulty Takata airbags. But on one particular day, he was able to save a life in in a completely different way. The post David’s Work Saves Lives appeared first on MarketSource.

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DattoCon Miami: A Fresh Perspective and 3 Key Takeaways

ForzaDash

DattoCon Miami: A Fresh Perspective and 3 Key Takeaways This week in the vibrant city of Miami, Kaseya rolled out the red carpet for DattoCon, one of the industry’s premier events dedicated to managed service providers (MSPs). A stark contrast from last year’s gathering in Washington DC, this year’s event came with its own set of surprises and lessons.

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Building cars in a changing world: Audi’s Integrated Approach with IBM Planning Analytics

IBM Business Partners

Audi, a renowned German automobile manufacturer, stands proudly as a symbol of luxury, performance and cutting-edge automotive technology. Founded in 1909, Audi has evolved over the years into a global leader in the automotive industry. The brand’s iconic four interlocking rings represent the merger of four independent carmakers in 1932, solidifying Audi’s commitment to excellence and unity.

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10 AI Image Generators to Boost Your Marketing Strategy

SEO Magazine

You’re a marketer, always looking for fresh ways to captivate your audience. Consider using AI image generators in your strategy. These cutting-edge tools can easily convert simple descriptions into stunning visuals! To help you get started, we’ve rounded up the top seven AI image generators that can supercharge your digital marketing efforts.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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KPIs for Tracking Cloud Partnership Health

Tackle.io

If you’ve kicked off a Cloud GTM strategy with one or more of the hyperscaler Cloud Providers (AWS, Google, or Microsoft), now is the time to start thinking about how to set your KPIs and track success. Cloud GTM is, at its most fundamental level, all about building meaningful partnerships with the Cloud Providers. Companies that find the most success with Cloud GTM have done so because they’ve engineered their products to complement the cloud ecosystem.

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Can Your Bank Reconciliation Process Be More Efficient?

TRG Blog

Bank reconciliation is a vital aspect of financial management for any business, and it involves comparing the balances and recorded transactions of a company's external bank statements to the cash balances and transactions recorded in their general ledger.

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Fertility care provider Ovum Health gives patients information using chat and scheduling tools with IBM watsonx Assistant

IBM Business Partners

As a healthcare activist, a mom to a fertility preservation miracle, a business owner and a cancer survivor, Alice Crisci has dedicated her life to ending the spread of health misinformation. She founded MedAnswers and its telemedicine spinout, Ovum Health , with the hopes of providing increased access to family-building solutions like pre-pregnancy, prenatal and postnatal healthcare.

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How to Leverage AI in PR and Marketing Strategies

SEO Magazine

You’re looking to shake up your PR and marketing strategies. Well, AI’s a secret weapon you may not have tried yet. With AI digital marketing companies and tools at your disposal, the potential benefits are substantial. Now is an exciting time of change for PR professionals like yourself who want to stay ahead in this ever-evolving industry.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Five Tips for Leveling Up Your Partner Value Proposition Messaging

PLM Alliances

A strong partner network has many benefits. A strong partner network can help you better tailor offerings to customer needs and accelerate customer value realization. As a result, you can scale your go-to-market to reach more customers and provide more specialized solutions that build upon your great foundation. The growth you achieve in your partner network often pays tremendous dividends for your business—and for your customers.

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Use insight to drive corporate partnerships success

Remarkable Partnerships

Written by Jonathan Andrews, MD and Founder, Remarkable Partnerships. “Without data, you’re just another person with an opinion.” – W. Edwards Deming Other types of fundraising such as individual giving and legacies regularly use data to inform their approach. Whereas corporate partnerships tends to rely less on evidence. This could be because it is seen as more of an art than a science, or because there is less research in this area.

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Security AI and automation are key in protecting against costly data breaches for retailers and consumer goods businesses

IBM Business Partners

The rise of online commerce over the last two decades has completely transformed the retail and consumer goods industries—and with smartphone adoption accelerating globally, the share of shopping done via the internet will only continue to expand. But this growth in digital sales can come with a hefty price tag for retailers and consumer goods businesses: a much greater risk of data breaches.

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How to Utilize AI in Influencer Marketing

SEO Magazine

Embracing AI in influencer marketing can drive your brand’s reach to new heights. By leveraging AI, you can identify the perfect influencers for your campaigns. Further, it allows for precise target audience identification with much-needed accuracy and efficiency. The key lies in understanding these technologies: their capabilities, the benefits they bring, and knowing how best to integrate them into existing strategies.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Colorado Privacy Act – Rocky Mountain Regulations

Pearlman + Pearlman

Colorado has joined California and Virginia to become the third U.S. state to pass comprehensive data privacy legislation. The new law, which went into effect on July 1, 2023, borrows in part from the European Union’s General Data Protection Regulation, but more significantly from both the California Consumer Privacy Act, including as amended by the California Privacy Rights Act, and the Virginia Consumer Data Protection Act.

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Intellias Applauded by Frost & Sullivan for Committing to Change the Future of Driving and Enabling Safer Roadways

Frost & Sullivan

SAN ANTONIO – October 4, 2023 – Frost & Sullivan ’s recent assessment of the connected infotainment and navigation software industry led to Intellias receiving the 2023 Global Enabling Technology Leadership Award. The company brings more than 20 years of software engineering expertise to its role as a software solutions and service provider for automotive original equipment manufacturers (OEMs) and Tier I suppliers.

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The U.S. Chamber of Commerce Foundation and IBM explore generative AI’s applications for skills-based hiring

IBM Business Partners

The recent rise of generative artificial intelligence (AI) including large language models (LLMs) has inspired organizations in every industry to consider how AI can drive innovation. Leaders are increasingly recognizing the power of AI as well as its potential limitations and risks. It’s critical that leaders think carefully about how AI is created and applied and take a human-centric, principled approach to each use case.