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The rising tide: A 2021 momentum recap

Impact

Partnerships have arrived. What’s finally been made clear this year is that every brand needs a mature partnerships strategy to be competitive. The world has finally woken up to the power of the partnership economy and how it creates a better, more authentic way to engage consumers. B2C brands are getting it.

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How partnerships fuel revenue growth during economic uncertainty 

Impact

According to impact.com data , brands that invested in partnerships from 2020 to 2022 saw impressive results including: 29 percent revenue growth per year over the last two years. 41 percent growth in 2021 for brands that invested in partnerships early in the pandemic. Strengthen your partnership strategy with these tips: 1.

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Before we dive deep, let’s first understand channel partnerships. What is meant by channel partnerships? Channel partnership management aims to manage a customer relations relationship with other vendors and third parties that help deliver their products into customers hands.

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Partnerships with a purpose: 10 brands that inspire change

Impact

Authenticity is the core of corporate social responsibility partnerships. Dive deeper into ten brands that combined winning partnerships strategies with the causes they support. Finding, managing, and motivating the right partners without a partnership management platform such as impact.com became tedious.

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Partnerships with a purpose: 10 brands that inspire change

Impact

10 purpose-driven CSR partnerships campaigns Authenticity is the core of corporate social responsibility partnerships. Dive deeper into ten brands that combined winning partnerships strategies with the causes they support. To get customers excited about its cause and product, Corkcicle turned to partnerships.