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Four reasons global retail brands like ZALORA look to affiliates and partnerships for growth

Impact

Both consumers and retailers have had enough of ads. Because ads have become so intrusive and Asian consumers have so many alternative channels to turn to for information or to make buying decisions, retailers must look elsewhere to engage and acquire new customers. Four reasons to consider affiliate marketing and partnerships.

Retail 98
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SECO Selects impact.com to Scale Senheng App’s Growth through Affiliate Marketing

Impact

Kuala Lumpur, February 4, 2025 S Ecosystem (SECO) is collaborating with impact.com, the worlds leading partnership management platform to significantly expand Senheng mobile app user base and optimise its affiliate program for improved ROI.

Retail 64
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Foot Locker Introduces New Storefronts Creator Platform Powered by impact.com

Impact

The Foot Locker Storefronts platform equips the Foot Locker brand to find best-fit creators, manage their engagements, and reward creators and influencers at scale, subject to the storefront program’s terms and conditions.

Retail 52
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Top 10 Fractional CSO / Chief Strategy Officer Consultants & Consulting Firms

Jake Jorgovan

Three Little Birds Agency : Offers fractional executive services, focusing on strategic guidance and partnership management. Their approach benefits impact organizations, aiding in strategic decisions and partnership expansion. Expansion strategy for offerings and partnerships. Branding and strategic planning.

Fintech 130
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Raising the bar

Stellar Partnerships

It’s a similar situation for partnership managers. But your partnership portfolio is likely to include a wide range of different corporates. But your partnership portfolio is likely to include a wide range of different corporates. They are ‘learned in the law’ but can’t possibly be experts in every subject.

Legal 130
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Six steps to help your retail partnerships thrive during an economic downturn

Impact

Many retailers cut expenses when looming financial insecurities affect the market, and the marketing budget often lands first on the chopping block. . While anxiety often arises during economic uncertainty, there are ways to fight program cuts and turn adversity into an advantage with low-cost, high-reward affiliate partnerships.

Retail 52
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impact.com Announces 2025 Flagship Partnerships Experience Event, iPX, Bringing Together Partnership Economy Leaders and Decision Makers, and Featuring Best-Selling Author James Clear

Impact

The event brings together all stakeholders in the partnership economy, including brands, creators, publishers, agencies, and other industry partners, to exchange ideas for partnership-led growth. The Austin edition of iPX 2025 is the first of four global iPX events impact.com is hosting this year. 4, and iPX Sydney on September 11.

Retail 52