Sat.Jun 05, 2021 - Fri.Jun 11, 2021

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The Art of Partnering on Opportunities

Powerlinx

Collaboration is at the heart of every business success. Long before we start selling we engage with a range of partners, including manufacturers, logistic companies, import and export agents, lenders and investors. Indeed, just about every aspect of a business is in some way dependent on partnering on opportunities. Finding Strategic Partners. Unfortunately, while the importance of these agreements is clearly understood, most businesses fail to execute effectively with around 80 percent of comp

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What Does Digital Transformation REALLY Mean for the Channel?

PartnerTap

“ Digital transformation is not a product or a solution. It’s a continuous process involving new technologies and ways of working to compete successfully through continued innovation.” -Red Hat. Digital transformation is really about fostering a culture within your company that adapts to the changing digitized landscape. We are in a crucial moment for enterprise business leaders.

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Honing Your Partner Proposition Part One: Why Would a Partner Want to Do Business with You?

Impartner

In this, our fourth installment of the “Channel 101” series, we zero in on the basic components of your partner value proposition. As a quick recap, we previously provided an overview of different partners, program requirements and more. Now it’s time to focus inwardly on the basic program components.

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My framework for starting a new business

Jake Jorgovan

After building up Lead Cookie & Content Allies to a decent state, I am beginning to look at building up a third company with a business partner this time. As I am doing this, I realized I needed to look back on what worked with my two successful companies, and what failed in the many attempts I made on other ventures. I’ve tried a lot of things before Lead Cookie, while running these companies, and I even made a lot of mistakes in the first couple of years of Content Allies.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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Communication in the New Normal

Peter Simoons

The usual sunny spring weather has returned, at least it looks like it from where I am at the moment, while writing this column – but what is normal weather? The water authority tweeted last week that for the first time in 3 years we had a “normal” amount of spring rain. On the other hand, all sorts of statistics show that we are experiencing the coldest spring since 2013!

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The cycle of frustration in corporate partnerships

Stellar Partnerships

My dog is full of energy and constantly on the lookout for new entertainment. When she’s had enough of squeaky toys, she chases her tail. Round and round in circles, oblivious to the world around her. I couldn’t see the entertainment value, but then realised I’d spent the last five minutes watching her do it. Working in partnerships can sometimes feel like we’re chasing our own tails, but not as much fun.

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Powerlinx: The 21st Century Rolodex

Powerlinx

The classic yet beautifully designed Rolodex was good enough for as long as it worked. But once the world became one big opportunity hub, the big black knobs used in the rotary file simply would not have been able to hold the number of cards needed to flip through, without the owner not being negatively impacted by missed business contacts. And even then, as Google became the go-to place to look for virtually everything, searches continued to be burdensome and time-consuming.

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The Continuing Shortage of Auto Technicians: How Do We Fix It?

Market Source Inc

A massive shortage of qualified auto technicians has been exacerbated during the pandemic and continues to plague the industry. A MarketSource expert offers solutions as to what can be done about it. The post The Continuing Shortage of Auto Technicians: How Do We Fix It? appeared first on MarketSource.

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NETWORKING. The Challenge and Its Comeback

Partners Preceptors

By Kim Barclay Networking was challenging enough before the pandemic, and now networking in the traditional sense is almost non-existent. We as business professionals have become more flexible and creative when it comes to sales, networking and just interacting with colleagues and people in general. With more people becoming more comfortable, but yet still cautious … Continue reading NETWORKING.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Frost & Sullivan Analyzes Hypersonic Technology Development in the United States

Frost & Sullivan

The market spending for hypersonic development by the US Department of Defense (DoD) is estimated to drop to $2.82 billion by 2025. Santa Clara, Calif. – June 8, 2021–Frost & Sullivan’s recent analysis on hypersonic technology development within the United States finds that the ownership of hypersonic missiles by US adversary world powers is accelerating the nation’s expansion efforts of advanced hypersonic defense weapons.

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The New Normal for Innovation

INSEAD Knowledge

We’re entering a deglobalised world where firms must ceaselessly innovate in order to survive.

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What Are OKR Champions and Why Are They Crucial to Your Organisation?

TRG Blog

During the implementation of OKR (Objectives and Key Results) in your company, it is crucial the framework is well-maintained and consistently integrated into the company culture. Therefore, every company adopting OKRs should have OKR champions whose primary responsibility is to advocating for a successful OKR implementation.

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NETWORKING. The Challenge and Its Comeback

Partners Preceptors

By Kim Barclay. Networking was challenging enough before the pandemic, and now networking in the traditional sense is almost non-existent. We as business professionals have become more flexible and creative when it comes to sales, networking and just interacting with colleagues and people in general. With more people becoming more comfortable, but yet still cautious when it comes to socializing and networking…. now what?

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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EPOS IMPACT SDW 5061 Headset Runs the Analyst Gauntlet

Frost & Sullivan

About the Frost & Sullivan Analyst Gauntlet. Frost & Sullivan’s Analyst Gauntlet is a structured program wherein participating vendors and service providers give industry analysts deep dives and demonstrations of their collaboration solution. The analyst then uses the collaboration solution over a period of time and provides candid feedback based on his/her user experience with the specified tool.

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Virtual Alliance Launch Best Practices

Vantage Partners

This past year, alliance launches across the life sciences industry shifted from in-person to completely virtual. Launching an alliance has always been difficult given the complex challenge of different organizations coming together with completely different strategies, organizational structures, processes, capabilities and the like to execute on the alliance’s goals.

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Why Job Interviews Should be Intense

COO Alliance

Job interviews should be more than just your typical, easy, practiced questions like, “Why do you want to work for this company?” or “What are your greatest strengths?” If you really want to hire the right people, your job interviews should be intense. What Questions Should You Ask in Interviews. Your questions should make your interviewee a little uncomfortable.

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How To Do A SWOT Analysis [with examples]

ClearPoint Strategy

Historically, corporate planning has always been difficult. Many organizations have failed at trying to get everyone on the same page and agree to the details of a plan—more often than not, their efforts proved to be both ineffective and time consuming. Something had to be done. Albert Humphrey of the Stanford Research Institute determined in the 1960s to identify why corporate planning consistently failed.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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When to Hire a Sales VP

SFE Partners

There’s no denying that good employees are an essential force for many businesses that want to drive more revenue. If that’s the case with your company, you’ll also need first-class sales people along with the right tools and zeal. And although having a sales team is great, a good leader that will ensure the company succeeds.

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Device Companies will Drive Surgery Automation to Increase Elective Procedures in Western Europe

Frost & Sullivan

Western European selective medical devices market for elective procedures is expected to reach $16.8 billion by 2023 at a CAGR of 29.2%, finds Frost & Sullivan. Santa Clara, Calif. –June 7, 2021– Frost & Sullivan’s recent analysis , Impact of COVID-19 on Elective Procedures in Western Europe, 2020–2023 , finds that the Western European medical devices market—especially cardiovascular devices, orthopedic devices, and robot-assisted surgical devices (RASD)—is recovering after COVID-19-rela

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Ep. 164 – Greetly COO, Chris Morin

COO Alliance

Our guest today is Chris Morin, the COO of Greetly. . Chris is accountable for achieving Greetly’s business objectives and serves as a thought partner to the CEO. A major element of his role is anticipating the needs of their team. This includes defining the rights and positions before they exist and recognizing which structures of the business must change for them to grow.

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What Feedforward Is and Why Companies Should Apply It

TRG Blog

Feedforward , a concept introduced by business educator and coach Marshall Goldsmith , is rapidly gaining traction, and for good reason. Properly used, feedforward can help create a better workplace by aiding individuals in moving beyond the invisible barriers that hinder their productivity and performance.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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Optimizing Your Sales Process

SFE Partners

One of the major differences between high-performing sales companies and those that aren't doing so well is the sales strategy. Trust us; it's easy to start a company. As long as you have the desire and little startup funds, you can get the “show” on the road. However, the real work is making profits, growing, and remaining profitable in the company’s field of work.

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Balancing Functionality and Aesthetics in Your PRM Portal

Chaneltivity

“Design is a balance between form and function… it takes two.” – Seesaw. Getting the most from your Partner Relationship Management (PRM) solution involves balancing portal functionality and aesthetics. The primary goal of your PRM portal should be functional, but the aesthetics of your portal also play a vital role in keeping your partner program cohesive with your brand.

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Complimentary access! SiriusDecisions Channel Marketing Strategies Research Brief: Improving Visibility in the Channel

Mindmatrix

Organizations make excuses all the time for why they can’t get a clear line. of sight into partner activities. Scratch the surface and you will see two key reasons for it. In our blog this week, we describe the two contributors to poor channel visibility and discuss what can be done to mitigate each, then provide three principles that should guide the creation of channel programs.

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Ready to Rebound: Accor Poised for Recovery with Infor SunSystems SaaS

TRG Blog

As the region’s hospitality and tourism sector is poised to rebound post-COVID, Accor IMEA is bringing their accounting systems to the cloud by adopting SunSystems , a SaaS-delivered financial management solution from Infor.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Measuring Customer Loyalty: Behavioral & Emotional Metrics to Consider

ITA Group

Measuring Customer Loyalty: Behavioral & Emotional Metrics to Consider. If you have been following along with us, you’ve read our customer experience articles on Loyalty Programs vs. Incentives , Goals of a Loyalty Program and How to Design a Loyalty Program but there is one more piece that is a critical part of the process—measuring success. As we have mentioned before, there really isn’t one universal definition of customer loyalty, which can make it challenging to pinpoint how to measure the

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Your Leadership Toolbox: A Coaching Approach

INSEAD Knowledge

How you can use tips from coaches to adapt to a world in flux.

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How Can Vendors Best Align their MDF Program to Channel Strategy?

Channel Incentive Best Practices

It can be easy sometimes for a vendor – especially one with thousands of global partners and all the corresponding moving parts – to lose sight of the big picture when it comes to their organization’s overall channel goals or strategy. So, how can those vendors keep in sight the bigger picture when they’re ‘ in the weeds ’ of day-to-day partner management?