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If your company could use more clarity, focus, and alignment in operating its partnership program, invest the time to create an OPP. Customer Success Integration: Integrate partnership initiatives with customer success efforts to enhance customer satisfaction and retention.
Audit Your Program Regularly As we already hinted in Step 2, your program must evolve and change to meet the growing needs of a diverse partner ecosystem. As Joseph puts it, “Partnerships shouldn’t be about calling them up when you have work to do. Read our in-depth guide to optimize your global channelmanagement strategy.
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