10 Insights for the Evolving Partner Ecosystem
Partner Path
JANUARY 8, 2025
Get ready to adapt to the new rules of partner engagement and ecosystem success. The partner landscape is transforming at an unprecedented pace.
This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Partner Path
JANUARY 8, 2025
Get ready to adapt to the new rules of partner engagement and ecosystem success. The partner landscape is transforming at an unprecedented pace.
Channel Insider
OCTOBER 18, 2024
Software creator Appfire has built tools and technologies for over 20 years, but acquisition-led growth coupled with a multi-ecosystem roadmap has brought the company to new users at a rapid rate over the past several years. We want to tell a multi-ecosystem story and support our partners with the technology they use,” Puckett said.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
PartnerTap
NOVEMBER 25, 2020
Account mapping is a piece of the mundane work that has to be done as alliance teams look for new opportunities in their ecosystem. Many see a Partner Ecosystem Platform (PEP) like PartnerTap as the answer to their question. The goal of this process is for alliance teams to identify where the best opportunities lie in their ecosystem.
Channel Insider
MARCH 25, 2025
They empower the ecosystem to bring edge AI to the market faster and more efficiently. With decades of experience at the edge, were taking our edge AI offerings and support one step further with Intel AI Edge Systems, Edge AI Suites, and Open Edge Platform to accelerate the delivery of AI-ready solutions across the ecosystem.
Advertiser: BrainShark
How to set up your best-of-breed sales enablement ecosystem. This guide will help you understand: The subcategories of sales enablement. The best-of-breed and single-vendor approaches. Download the guide today!
Partner Path
FEBRUARY 5, 2025
5 Questions Explored in Our Latest Research The partner ecosystem is evolving rapidly, and our latest research highlights a critical shift: vendors are laser-focused on sales-driven partnerships. But is this approach sustainable?
Frost & Sullivan
NOVEMBER 15, 2024
Today, sustainable manufacturing is a shared goal across the ecosystem, from chemical manufacturing companies and recycling companies to technology providers and downstream industries. Are you leveraging chemical industry trends favored by ecosystem leaders to integrate sustainability in your chemical manufacturing process?
PartnerTap
JULY 1, 2024
TL/DR : The Co-Sell Quarterback is a very cool role emerging in companies with large partner ecosystems. Over the next few articles we will dive into details about the new ecosystem and co-selling leadership roles emerging in companies that sell with and sell through their partner ecosystems. What is a Co-Sell Quarterback?
Frost & Sullivan
DECEMBER 23, 2024
The global machine manufacturing ecosystem is undergoing a seismic shift, fueled by cutting-edge advancements and a relentless drive for innovation. CLICK HERE to read more about the transformation, ecosystem, best practices and growth opportunities in the machinery industry. Who Are the Pioneers Shaping the Machinery Industry?
PLM Alliances
OCTOBER 24, 2024
The modern ecosystem The technology industry is evolving—consumers are changing, and with them the buyer’s journey. However, to address their customers’ growing need for holistic solutions, organizations are now developing ecosystems comprised of collaborative partners who work together to deliver a unified solution.
Mindmatrix
FEBRUARY 6, 2025
Ecosystem orchestration refers to the strategic management and coordination of interdependent organizations, technologies, and processes to drive seamless collaboration, innovation, and value creation. The Need for Ecosystem Orchestration Modern sales and marketing strategies extend far beyond traditional reseller and distributor models.
Partner Path
JANUARY 22, 2025
Should you double-down or branch out? We are often asked for advice on a crucial decision: should partnership leaders double down on their current partners to deliver better results, or should they recruit new ones?
ISTO / IEEE
APRIL 5, 2024
Waveform Architecture for Virtualized Ecosystems (WAVE), created under the auspices of IEEE-ISTO, envisions a future where SATCOM networks are built on agile, scalable, and cost-effective commodity platforms, enabling rapid acceleration of innovation in network services and operations to bring a more competitive and vibrant supplier ecosystem.
Channel Insider
MAY 16, 2024
An AI ecosystem is an interconnected network of tools and resources that managed service providers (MSPs) can use to enhance their operations. Featured Partners: Managed Service Provider (MSP) Software Learn More Learn More Learn More What is an AI ecosystem?
Channel Insider
SEPTEMBER 24, 2024
Strengthening the ecosystem To further strengthen its ecosystem, Confluent has also announced investments in two regional systems integrators, Onibex and Psyncopate. The post Confluent’s New OEM Program Boosts Partner Ecosystem appeared first on Channel Insider.
PartnerTap
NOVEMBER 17, 2021
As Jay McBain says, “The effective use of technology tools is no longer optional — ecosystems don’t run on spreadsheets!” Partner Ecosystem Platform. The advantage to a quality Partner Ecosystem Platform (PEP) is that you have a global view of all the partners in your ecosystem and can see where you have overlap.
PartnerTap
SEPTEMBER 23, 2021
Multi-partner plays (co-selling with ecosystem partners) are the fastest way to grow your channel programs in 2021 and beyond. To remain competitive, enterprise companies need to sell collaboratively with their ecosystem partners. Co-Selling and Aligning with Your Ecosystem Partners. Data and Multi-Partner Sales Plays.
Channel Insider
OCTOBER 22, 2024
StructuredWeb has announced the launch of AssistantAI, an advanced new feature of its flagship ChannelGPT platform, which will leverage the latest in GenAI technology to streamline communications workflows for global vendors and their partners, enabling faster, smarter, and more effective communications across the channel ecosystem.
Channel Insider
DECEMBER 17, 2024
Thats what this channel ecosystem can really give you. Business owners like buying from people, and MSPs can be those people on your behalf within the broader ecosystem. I dont want to hire hundreds of sales people, but people like buying from other people, Mignacca said.
Channel Insider
NOVEMBER 7, 2024
These marketplace integrations are critical to the channel ecosystem and mark another business advantage brought to Ingram Micro customers and vendor partners by Xvantage.” The platform now tracks a provider’s available and potential rewards, incentives, and resources from all vendors in one consolidated view.
Channel Insider
NOVEMBER 14, 2024
Role focused on a strong channel presence In her new remit, Marlay will focus on expanding Kyndryl’s local partnerships with major cloud providers and strengthening the company’s channel ecosystem to meet the rising demand for hybrid and multi-cloud solutions.
PartnerTap
SEPTEMBER 10, 2020
Leveraging Partner Ecosystems. Leveraging partner ecosystems to unlock value and accelerate growth. . In a market downturn, it’s best to utilize your partner ecosystems. Clearly, companies that leverage their partner ecosystems will do okay. The ecosystem brings this value right now. Unlocking Value.
PartnerTap
OCTOBER 21, 2021
For enterprise companies, with extensive ecosystems and thousands of partners, it’s difficult to pinpoint the correct partner for each deal. What you really need is complex account mapping across an entire ecosystem of partners, which can’t be done manually with spreadsheets. This can be done by industry, segment, size, etc.
PartnerTap
FEBRUARY 17, 2021
We have to work harder to not only maintain but grow our partner ecosystems. We have to pivot from our traditional practices, embrace our new ‘virtual reality,’ and the technologies that enable us to continue to build out our most important ecosystems. Successful ecosystems must be built on a foundation of trust and transparency.
ISTO / IEEE
OCTOBER 30, 2024
Ecosystems Creating tech hubs and innovation ecosystems : Developing networks of interconnected organizations supporting each other in innovation. Education and Training Offering professional development programs : Continuous learning opportunities can help professionals stay updated with the latest technological trends.
Peter Simoons
NOVEMBER 3, 2024
In multi-partner collaborations or ecosystems, they exist across all involved organisations, creating even more complexity. On top of that, your partners bring their own set of stakeholders to the table. In a two-party alliance, your stakeholders span both organisations.
Channel Insider
NOVEMBER 8, 2024
Ingram Micro has such a large data set because of how many of us exist in this ecosystem,” Mize said. “I The program starts with an AI assessment that will be used to determine where each partner should start along the pathway, tailoring the journey to the unique business needs of individual partners within the vast Ingram ecosystem.
Channel Insider
DECEMBER 23, 2024
For Stuart, that focus has enabled his team to become true experts in the AWS ecosystem. There is so much to room to grow inside the AWS ecosystem, we see no reason to go and take on another relationship and offer something additional. AWS continues to invest in its partner ecosystem.
Channel Insider
DECEMBER 2, 2024
Here is a recap of a few moves AWS has made across the channel in 2024, showcasing their outsized impact in the ecosystem. These marketplace integrations are critical to the channel ecosystem and mark another business advantage brought to Ingram Micro customers and vendor partners by Xvantage.”
Channel Insider
FEBRUARY 6, 2025
According to Verizon Business, the company is building on its strategy to power the AI ecosystem with reimagined existing assets integrated with Verizons intelligent and programmable network to meet demand from hyperscalers, cloud providers, and global enterprises.
PartnerTap
DECEMBER 9, 2020
Use a partner ecosystem platform that automates the data collaboration process to avoid wasting time with manual work. Last but not least, when it comes to security, make sure that the partner ecosystem platform you use follows industry best practices. . Emphasize their positive impact on the teams’ overall success.
Channel Insider
DECEMBER 16, 2024
Cloud infrastructure company Vultr recently announced a four-way strategic collaboration with Juniper Networks, AMD, and Broadcom to team up on a new ecosystem to help foster the next phase of AI innovation with new GPU data center architecture. Open ecosystems are the foundation of innovation, said J.J. Kardwell, the CEO of Vultr.
Channel Insider
DECEMBER 16, 2024
Dashlane has experienced significant success working with Channel Partners in the past, and our current partner ecosystem is a key contributor to our overall achievements.
PartnerTap
JULY 10, 2023
Marketing Development Funds (MDF) are a powerful force within partner ecosystems. Now, with new partner ecosystem platforms like PartnerTap, companies can instantly map millions of accounts with each partner to quickly and confidently identify new logo accounts to sell into as well as mutual accounts for cross and up-sell opportunities.
PartnerTap
MARCH 2, 2021
These days, most enterprises have an expansive ecosystem of partners that they co-sell with, which requires extensive account mapping. Much of the account overlap across the ecosystem is missed. Account Mapping is the best solution to identify partners who can help target prospective buyers. does not have this same issue.
PartnerTap
FEBRUARY 3, 2021
For co-selling to really work you need to look within your ecosystem and identify your top partners. They can quickly identify this overlap by using a Partner Ecosystem Platform. Select Top Partners to Co-sell With. Luckily, there’s a new way forward. Now, companies can look at potential revenue based on prospect-customer overlap.
Channel Insider
DECEMBER 9, 2024
Intel wants to be the best partnership in the ecosystem Green also said he and Intel remain committed to being trusted partners in the wider channel and technology ecosystem. There’s so much to the story beyond just Windows 11 that that is the central focus of [what partners can tell clients], for sure.
Channel Insider
NOVEMBER 21, 2024
Devicie is built specifically for Microsoft Intune, and our partnership enhances our ability to deliver leading managed solutions across the Microsoft ecosystem,” Carver said. The collaboration also represents a broader commitment to innovation and sustainable growth. Without automation, profitable and sustainable growth is challenging.
Channel Insider
OCTOBER 21, 2024
Partner program updates reflect wraparound services opportunity within security From a business perspective, MSPs also go far beyond simply selling the platform, and Gorman said he and his team consider service offerings and business models when addressing their ecosystem.
Channel Insider
DECEMBER 19, 2024
Vectra AI leverages program to build its ecosystem of partners The partnership announcement builds on the go to market strategy Schirman told Channel Insider about in October, which is focused on bilateral partnership with deep support and mutual success.
Channel Insider
JANUARY 10, 2025
And even when they partner with service providers to fill those gaps, Moskowitz says the ecosystem is still not designed to simplify security for those organizations. SMBs, though, dont have the budget to procure software at that scale or to hire the necessary staff.
Mindmatrix
OCTOBER 29, 2024
By implementing robust account mapping techniques, companies can create a more cohesive and productive partner ecosystem that ultimately benefits both parties. By effectively mapping accounts, businesses can ensure they are leveraging the strengths of their partner ecosystem to achieve shared objectives. What is Account Mapping?
INSEAD Knowledge
FEBRUARY 4, 2025
Incumbents must try to shape the entire EV ecosystem around their core product with partners from adjacent industries. Similarly, in China, JD.com extended its original brick-and-mortar network and built new ecosystems around e-commerce logistics including last-mile deliveries. This shortens the consumer feedback cycle.As
Channel Insider
OCTOBER 23, 2024
They stated that their combination will boost their channel presence and deliver increased value to their partner network while strengthening the broader security ecosystem. Our mission at Secureworks has always been to secure human progress.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content